Campus Strategic Communications & Marketing Coordinator

ctstatecommunitycollege; Richmond (VA); On-site; USD 65,000 - 79,000; Full time

Job summary

CT State Community College is seeking a Strategic Communications & Marketing Coordinator to join our Manchester campus. This on-site role reports to campus leadership and collaborates with Institutional Advancement and the Marketing team to advance enrollment, student success, and workforce partnerships.

The coordinator will lead strategic communications, manage media relations, content development, social media, and executive communications, supporting campus and statewide objectives across

Qualifications

• Professional practice of journalism, social media and public relations.
• Copy writing.
• Desktop Publishing.
• Event Planning.
• Photography.
• Media Relations.
• Presentation skills.
• Have existing media relationships, or proven ability to establish those relationships.
• Ability to work effectively with individuals from diverse backgrounds.
• Excellent interpersonal, oral, and written communication skills.
• Proficiency with Microsoft Office applications.

Responsibilities

• Develop and implement strategic communications and marketing plans aligned with campus and college priorities.
• Create and manage integrated campaigns supporting enrollment growth, student success, workforce development initiatives, fundraising efforts, community engagement, and special events.
• Develop and distribute press releases, maintain relationships with local media, respond to media inquiries, and identify opportunities to promote campus achievements and programs.
• Coordinate creation and updating of website content pertaining to the campus and implement updates through the CT State Web Services team.
• Write, edit and produce documents such as reports, programs, invitations, fact sheets, flyers or other collateral that support campus programs services and events.
• Serve as the campus communications advisor to campus leadership for events, outreach, and campus-based events and initiatives.
• Develop written remarks for the Campus President or Institutional Advancement staff, as needed.
• Research and advise campus leadership on opportunities to promote the campus.
• Oversee campus social media accounts and create content and engagement strategy.
• Support campus events, community outreach activities, donor engagement efforts, and public-facing initiatives that advance institutional goals.
• Coordinate with freelancers, contractors or other campus coordinators.

Skills

Journalism

Social media

Public relations

Copy writing

Desktop publishing

Event planning

Photography

Media relations

Presentation skills

MS Office

Education

Bachelor’s degree in related field

Tools

Microsoft Office

Job description

About CT State

Connecticut State Community College (CT State)was launched on July 1, 2023, through the consolidation of Connecticut’s 12 community colleges. With campuses and satellite locations statewide, CT State serves all 169 towns and neighboring states. As the largest community college in New England, CT State is committed to providing high-quality, affordable, and accessible education that supports students’ academic, career, and personal success.

For more information about CT State Community College and the campus please visit Home - CT State

Position Details

Posted: September 25, 2026

Level: Community College Professional 17, 12-month, tenure track position

Employment Type: Standard

Hours: Full-time, 35 hours per week

Anticipated Start Date: January 2027

Office Location: CT State Manchester (Great Path, Manchester, CT)

Work Modality: On-site; Position is not remote

Supported Campuses: CT State Asnuntuck (Enfield), Manchester (Manchester) and Middlesex (Middletown)

Closing Date: Applications must be submitted by 5:00pm (EST) on Wednesday, October 28, 2026.

Position Summary

The Strategic Communications & Marketing Coordinator is a campus-based communications professional responsible for developing, implementing, and evaluating integrated communications and marketing strategies that advance campus priorities. Working collaboratively with campus leadership, Institutional Advancement, and CT State’s Marketing team, the Coordinator develops engagement strategies that strengthen CT State’s reputation, support enrollment and student success initiatives, promote workforce and community partnerships, and increase awareness of campus programs, services, and achievements.

The Coordinator serves as the campus communications lead and primary liaison to CT State’s Marketing team, ensuring alignment with institutional branding, messaging, campaigns, and strategic priorities. The position combines strategic communications planning, marketing, media relations, content development, social media, executive communications, and stakeholder engagement to support both campus and statewide objectives.

This position will support CT State Manchester, Middlesex, and Asnuntuck campuses.

Essential Duties and Responsibilities

Under the direction of the Campus President, a Dean or other administrator, the Campus Strategic Communications & Marketing Coordinator is accountable for developing and executing strategic communications and marketing initiatives that advance institutional priorities, strengthen stakeholder engagement, enhance campus visibility, and support enrollment, retention, workforce development, fundraising, and community outreach goals This is accomplished through effective performance in these essential duties:

• Develop and implement strategic communications and marketing plans aligned with campus and college priorities.
• Create and manage integrated campaigns supporting enrollment growth, student success, workforce development initiatives, fundraising efforts, community engagement, and special events.
• Develop and distribute press releases, maintain relationships with local media, respond to media inquiries, and identify opportunities to promote campus achievements and programs. When appropriate, refer media to the CT State Director of Media & Public Relations.
• Coordinate creation and updating of website content pertaining to the campus and implement updates through the CT State Web Services team
• Write, edit and produce documents such as reports, programs, invitations, fact sheets, flyers or other collateral that support campus programs services and events
• Serve as the campus communications advisor to campus leadership for events, outreach, and campus-based events and initiatives.
• Develop written remarks for the Campus President or Institutional Advancement staff, as needed
• Research and advise campus leadership on opportunities to promote the campus
• Oversee campus social media accounts and create content and engagement strategy;
• Support the development of marketing materials, publications, reports, newsletters, digital communications, and promotional collateral.
• Coordinate photography, videography, storytelling, and content creation efforts that strengthen institutional visibility and brand awareness.
• Support campus events, community outreach activities, donor engagement efforts, and public-facing initiatives that advance institutional goals.
• Coordinate with freelancers, contractors or other campus coordinators.

Additional responsibilities include:

• Attendance and participation at convocation and commencement ceremonies
• Service on assigned committees and task forces
• Attendance and participation at committee, staff, informational and professional meetings which may occur during evenings and weekends.

This posting outlines qualifications, experience, and skills but is not limited to the full specifications in the official job description.

Minimum Qualifications

Bachelor’s degree in an appropriately related field together with two (2) or more years of related experience; or a combination of education, experience and training which would lead to the competencies required for successful performance of the position’s essential duties.

Required Knowledge, Skills, and Abilities:

• Professional practice of journalism, social media and public relations
• Copy writing
• Desktop Publishing
• Event Planning
• Photography
• Media Relations
• Presentation skills
• Have existing media relationships, or proven ability to establish those relationships, though demonstrated professional practice of social media and public relations.
• Ability to work effectively with individuals from diverse academic, socioeconomic, cultural, and ethnic backgrounds, including individuals with disabilities
• Excellent interpersonal, oral, and written communication skills
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint, Outlook, Teams)

Preferred Qualifications

• Experience crafting communication materials for senior and executive administrators
• Experience developing visual presentations
• Experience serving and supporting populations historically excluded and marginalized in higher education

Salary and Benefits

• Salary $72,097 approximate annual

CT State offers a comprehensive benefits package, including:

• Generous leave policies
• Multiple retirement plan options
• Comprehensive health insurance choices
• Supplemental benefits for retirement and family protection
• Tuition reimbursement (if applicable)

For more information, visit: CSCU - Human Resources - Future Employees

Equity Statement

Connecticut State Community College commits to bold and disruptive change by actively identifying, naming, and dismantling structural racism, systemic poverty, and other barriers; establishing equitable and anti-racist policies and practices; and empowering students, faculty, staff, and administrators to advance racial, social, and economic justice. Our core collective responsibility is to continuously assess practices and policies and transform the world we live in by eliminating inequities.

Continuing Notice of Nondiscrimination

CT State Community College does not discriminate on the basis of age, ancestry, color, national origin, gender identity or expression, genetic information, learning disability, marital status, intellectual disability, physical disability (including but not limited to blindness), present or past history of mental disability, prior criminal record, race, religious creed, sex (including pregnancy and sexual harassment), sexual orientation, retaliation for previously opposed discrimination or coercion, veteran status, victims of domestic violence, sexual assault and/or traffickingor any other federal or state protected class in its employment, programs, and activities, unless theprovisionsofSection46a-80(b) or46a-81(b)of theConnecticutGeneral Statutes arecontrollingor there are bonafide occupational qualifications excluding personsin one oftheabove protectedgroups.

For information regarding the nondiscrimination, disability, and Title IX policies/procedures, contact Nicholas D'Agostino, Director of Equity and Civil Rights, CT State Community College, 185 Main Street, New Britain, CT 06051, 860-612-7075 or [e-mail].

CSCC IS AN AFFIRMATIVE ACTION/EQUAL OPPORTUNITY EMPLOYER.