Campus Social Media & Engagement Lead

UNLV; Las Vegas (NV); Hybrid; USD 52,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Tuition discounts (NSHE)

Athletics ticket discounts

Wellness programming for staff

Comprehensive onboarding and career-pt

Job summary

The University of Nevada, Las Vegas (UNLV) invites applications for a Social Media Specialist within Enrollment Management, Campus Relations and Visitor Experience. The role leads our digital presence, crafting engaging content and coordinating across Undergraduate and Graduate Admissions, UNLV Online, Registrar, and affiliated initiatives to boost enrollment and campus engagement.

Ideal candidates will drive data-driven social campaigns, manage a student team, produce compelling video content,

Qualifications

• Bachelor’s degree required and 1–3 years of related experience
• Experience developing and executing social media strategies
• Ability to train and mentor student contributors

Responsibilities

• Develop, execute, and optimize social media strategy across platforms
• Lead content creation and video production for campaigns and events
• Manage paid social campaigns with budget tracking and ROAS analysis
• Collaborate with departments to align messaging and branding across channels
• Supervise and mentor a student team producing engaging content

Skills

Social media strategy

Content creation

Video content production

Education

Bachelor’s degree

Tools

Social media analytics tools

Job description

The University of Nevada, Las Vegas (UNLV) invites applications for a Social Media Specialist within Enrollment Management, Campus Relations and Visitor Experience. The role leads our digital presence, crafting engaging content and coordinating across Undergraduate and Graduate Admissions, UNLV Online, Registrar, and affiliated initiatives to boost enrollment and campus engagement.

Ideal candidates will drive data-driven social campaigns, manage a student team, produce compelling video content,