Campus Marketing & Communications Strategist

Texas State Technical College; New Braunfels (TX); On-site; USD 49,000 - 53,000; Full time

Job summary

Texas State Technical College seeks a Campus Marketing & Communications Lead to align campus marketing, public relations, and promotional efforts with institutional goals. You will manage content development, social media, media relations, and crisis communication preparation, working with campus leaders, faculty, and students.

The role focuses on highlighting student success, campus initiatives, and community engagement, reporting to the Marketing office and collaborating with the central team.

Qualifications

• 3+ years in marketing, public relations, social media or digital content creation.
• Proven experience writing and publishing press releases, news articles, and promotional content.
• Experience managing social media platforms and creating audience engagement strategies.
• Basic photography and videography experience, coordinating with professional media teams.
• Experience in public speaking coaching or media training.
• Willingness to travel up to 25%.

Responsibilities

• Develops campus marketing and communications content aligned with institutional goals.
• Leads social media, media relations, multimedia coordination, and crisis communication prep.
• Collaborates with center marketing team and campus leadership to elevate visibility and engagement.
• Creates and promotes campus events, open houses, and initiatives with design and content teams.
• Captures campus life through photography and videography and coordinates with central multimedia team.

Skills

Marketing

Public relations

Social media

Content creation

Public speaking

Media training

Tools

Canva

Adobe Creative Suite

Content management systems

Job description

Texas State Technical College seeks a Campus Marketing & Communications Lead to align campus marketing, public relations, and promotional efforts with institutional goals. You will manage content development, social media, media relations, and crisis communication preparation, working with campus leaders, faculty, and students.

The role focuses on highlighting student success, campus initiatives, and community engagement, reporting to the Marketing office and collaborating with the central team.