Campaign Strategy & Orchestration Lead

Intuit; Mountain View (CA); On-site; USD 169,000 - 229,000; Full time

Job summary

Intuit is seeking a seasoned B2B SaaS campaign leader to own strategy, orchestration, and governance of integrated campaigns across Mid-Market motions from strategy to execution.

The role requires operating discipline, business accountability, and the ability to connect campaign work to pipeline and revenue. Extensive cross-functional collaboration across PMM, Demand Gen, channels, Analytics, Sales, and Product is essential.

Qualifications

• Experience turning business priorities into integrated go-to-market campaigns.
• Strong cross-functional collaboration across PMM, Demand Gen, channels, analytics, and sales.
• Proven ability to translate strategy into actionable campaign briefs, launch plans, and readouts.

Responsibilities

• Own campaign strategy and architecture defining audience, motion, and KPIs.
• Lead integrated campaign briefs aligning PMM, channels, and analytics.
• Orchestrate cross-channel plans across email, paid, web, events, and content.
• Drive launch readiness with risk, dependencies, and decision logs.
• Govern execution with milestones, QA, trafficking, and cadence.
• Connect campaign performance to business outcomes with analytics and dashboards.

Skills

Campaign strategy

Integrated marketing

Cross-channel orchestration

Leadership

Stakeholder management

Job description

Intuit is seeking a seasoned B2B SaaS campaign leader to own strategy, orchestration, and governance of integrated campaigns across Mid-Market motions from strategy to execution.

The role requires operating discipline, business accountability, and the ability to connect campaign work to pipeline and revenue. Extensive cross-functional collaboration across PMM, Demand Gen, channels, Analytics, Sales, and Product is essential.