Campaign Specialist

Sauce Labs; Denver (CO); Hybrid; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health coverage (medical, dental, vision)

Parental leave benefits

Flexible time off

Professional development opportunities

401(k) retirement plan with match

Job summary

A leading software solutions provider is seeking a Campaign Specialist to drive marketing initiatives and enhance brand visibility. The successful candidate will have a Bachelor's degree and at least 2 years of experience in campaign management, particularly in the technology space. Responsibilities include developing multi-channel campaigns, collaborating with various teams, and analyzing performance metrics. The position offers a hybrid work environment and a competitive salary range of $70,000 to $85,000 USD.

Qualifications

• Minimum 2 years of experience in marketing campaign management, preferably in software/technology industry.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Passion for technology and software industry.

Responsibilities

• Develop and execute integrated marketing campaigns.
• Collaborate with product and content marketing teams.
• Track and analyze campaign performance metrics.
• Produce landing pages, email copy, and social media posts.

Skills

Digital marketing channels understanding

Analytical skills

Written and verbal communication

Project management

Cross-functional collaboration

Education

Bachelor’s degree in marketing, business or related field

Job description

Join to apply for the Campaign Specialist role at Sauce Labs. Sauce Labs is the leading provider of continuous test and error reporting solutions that give companies the confidence to develop, deliver and update high quality software at speed.

About the Role

Sauce Labs is seeking a dynamic Campaign Specialist to join our innovative marketing team. As a Marketing Campaign Specialist you will play a pivotal role in driving our marketing campaigns and initiatives to promote and elevate the Sauce Labs brand to our target audiences. This role reports directly to the Director of Demand Generation.

Responsibilities

• Develop and execute integrated marketing campaigns across email, social, content and paid media to generate leads, increase brand awareness and drive revenue growth.
• Collaborate with product marketing, content marketing and demand generation teams to develop comprehensive campaign strategies aligned with business objectives.
• Design and implement end‑to‑end campaign execution processes – including planning, creative development, execution, measurement and optimization.
• Produce landing pages, email copy, social media posts and ad creatives; ensure consistent messaging and branding across all campaign materials.
• Track, measure and analyze campaign performance metrics and KPIs to assess effectiveness and optimize future campaigns; provide regular ROI, lead conversion and engagement reports.
• Work closely with cross‑functional teams to ensure campaign alignment and support; manage project timelines, budgets and resources to execute campaigns on time and within budget.
• Stay up‑to‑date with industry best practices, emerging marketing trends and competitors; identify opportunities to differentiate and position Sauce Labs effectively.

Qualifications

• Bachelor’s degree in marketing, business or a related field.
• Minimum 2 years of experience in marketing campaign management, preferably in software/technology industry.
• Strong understanding of digital marketing channels – email, social media, content marketing, paid media.
• Excellent written and verbal communication skills with the ability to create engaging campaign content.
• Strong analytical and problem‑solving abilities; data‑driven approach to optimization.
• Ability to manage multiple projects simultaneously in a fast‑paced environment.
• Demonstrated cross‑functional collaboration and stakeholder engagement.
• Passion for technology and software industry.

Location & Compensation

Hybrid workplace – candidates must be willing to travel to our office as required. Base salary range: $70,000 – $85,000 USD.

Benefits & Perks

• Health coverage (medical, dental, vision) plus disability and life insurance.
• Parental leave benefits and flexible time off.
• Professional development opportunities and 401(k) retirement plan with match.

Equal Opportunity Employer

Sauce Labs is a proud Equal Opportunity Employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity/expression/status, sexual orientation, age, marital status, veteran status or disability status.