Campaign Creative Lead: AI-Driven Video & Brand Systems

AMD; Austin (TX); Presencial; USD 180.000 - 260.000; Jornada completa

Descripción de la vacante

AMD in Austin, TX is seeking an experienced Creative Lead to serve as dedicated Brand + Creative partner for the Consumer Client marketing segment, shaping ideas and creative systems for AMD-powered consumer PC experiences.

You will translate segment strategy into audience-first storytelling across launches, social, web, partnerships, and AI-enabled workflows, guiding teams through concepting to production while upholding AMD brand integrity.

Formación

• Proven track record leading brand and creative strategy for consumer tech.
• Strong video and motion storytelling skills.
• Experience coordinating with agencies and production partners.

Responsabilidades

• Serve as the dedicated creative leader and primary Brand + Creative partner for the Consumer Client marketing segment.
• Develop an informed creative point of view based on Consumer Client audiences, business priorities, product roadmaps, and competitive context.
• Lead creative development for Consumer Client campaigns, launches, and always-on content from brief through execution.
• Partner with marketing leaders to strengthen briefs, clarify the audience opportunity, and establish the creative ambition and quality bar.
• Develop and sell in creative concepts to marketing and business partners, clearly communicating the audience insight, strategic rationale, and creative opportunity.
• Recommend integrated campaign and content architectures that connect launches, campaigns, and ongoing programs into a coherent Consumer Client creative ecosystem.
• Develop audience-first ideas that translate product strategy and complex technologies into stories that drive engagement, memorability and discoverability.
• Drive video- and motion-led storytelling across hero films, short-form content, social, product storytelling, retail, and supporting asset systems.
• Build modular, multi-channel creative systems that adapt across paid, owned, earned, social, creator, retail, web, regional, and experiential touchpoints.
• Lead agencies and production partners toward high standards of strategic thinking, originality, craft, consistency, and channel relevance.
• Collaborate with the Creative Technologist and other partners to incorporate AI-enabled workflows into concepting, visualization, storyboarding, image and video development, adaptation, and versioning.
• Define and uphold creative guard rails.

Descripción del empleo

AMD in Austin, TX is seeking an experienced Creative Lead to serve as dedicated Brand + Creative partner for the Consumer Client marketing segment, shaping ideas and creative systems for AMD-powered consumer PC experiences.

You will translate segment strategy into audience-first storytelling across launches, social, web, partnerships, and AI-enabled workflows, guiding teams through concepting to production while upholding AMD brand integrity.