Campaign Analytics & Reporting Specialist

Lancesoft; Burbank (CA); On-site; USD 48,000 - 55,000; Full time

Job summary

Lancesoft in Burbank, CA is seeking a Campaign Analytics & Reporting Specialist to support the internal media buying team with day-to-day campaign reporting, dashboard maintenance, and insight generation across paid media channels.

You will maintain and update recurring performance dashboards (Looker, Tableau, or Data Studio) and pull data from the team's analytics platform to support campaign recaps and reporting, enabling clear narratives and actionable recommendations.

Qualifications

• 3+ years of hands-on paid media campaign experience across web and mobile.
• Familiarity with mobile measurement partners (MMPs) Kochava, Adjust or AppsFlyer.
• Ability to translate data into a clear narrative and explain impact.
• Solid SQL and spreadsheet fluency.
• Familiarity with core media metrics (reach, frequency, CPM, CTR, VTR, conversions).
• Strong written communication and attention to detail.
• Ability to manage multiple campaigns and meet deadlines.

Responsibilities

• Produce campaign recaps on a consistent cadence using templates.
• Maintain and update recurring dashboards (Looker, Tableau, Data Studio).
• Reconcile delivery and spend against media plans.
• Flag performance trends or issues while campaigns are live.
• Provide insights to support ad hoc reporting requests.

Skills

Paid media campaign experience

Data storytelling

SQL

Spreadsheets

Core media metrics

Written communication

Attention to detail

Deadline management

Campaign reporting

Tools

Looker

Tableau

Data Studio

Kochava

Adjust

AppsFlyer

Job description

Position: Campaign Analytics & Reporting Specialist Location: Burbank, CA 91502 Pay Range: $35–$40/hour Duration: 6+ Months Schedule: On-Site

What are the main 3-5 responsibilities of this resource?

• Producing campaign recaps on a consistent cadence using existing templates.
• Reconciling delivery and spend against media plans.
• Flagging performance trends or issues that may need attention while campaigns are still live.

What is the TOP Critical Skills or Must Haves skills a candidate should have on their resume in order to be considered?

3yrs+ prior hands-on experience with paid media campaigns across web and mobile (paid social, programmatic, display, etc.), including familiarity with mobile measurement partners (MMPs) such as Kochava, Adjust, or AppsFlyer, giving them the context to understand not just what the numbers show, but why they moved and what likely drove the change from a paid media perspective. This role requires the ability to translate data into a clear narrative, going beyond reporting what happened to explain why it happened and what it means for the campaign, rather than presenting numbers without interpretation. The candidate should also have solid SQL and spreadsheet fluency, familiarity with core media metrics (reach, frequency, CPM, CTR, VTR, conversions).

Job Description:

This role supports the internal media buying team with day-to-day campaign reporting, dashboard maintenance, and insight generation across paid media channels. The candidate will maintain and update recurring performance dashboards (Looker, Tableau, or Data Studio) using established templates and pull and organize data from the team's AI analytics platform to support campaign recaps and reporting. Core responsibilities include producing campaign recaps on a consistent cadence using existing templates, reconciling delivery and spend against media plans, and flagging performance trends or issues that may need attention while campaigns are still live.

The ideal candidate has:

• 3yrs+ prior hands-on experience with paid media campaigns across web and mobile (paid social, programmatic, display, etc.), including familiarity with mobile measurement partners (MMPs) such as Kochava, Adjust, or AppsFlyer, giving them the context to understand not just what the numbers show, but why they moved and what likely drove the change from a paid media perspective.
• This role requires the ability to translate data into a clear narrative, going beyond reporting what happened to explain why it happened and what it means for the campaign, rather than presenting numbers without interpretation.
• The candidate should also have solid SQL and spreadsheet fluency, familiarity with core media metrics (reach, frequency, CPM, CTR, VTR, conversions).
• Strong written communication skills.
• Prior exposure to AI-powered analytics tools is a plus but not required.
• This role requires strong attention to detail and consistency under deadline, with the ability to manage multiple concurrent campaigns and support ad hoc reporting requests from the broader team.