Business Development Representative- ShopPulse

GOEBEL FIXTURE COMPANY; Greensboro (NC); On-site; USD 45,000 - 75,000; Full time

Job summary

Noregon Systems, Inc in Greensboro, NC seeks a Business Development Representative for ShopPulse to drive new business growth through outbound prospecting, inbound lead management, and virtual product demonstrations. You will qualify opportunities, book meetings, and build a strong pipeline with shop owners, fleet operators, and service managers.

The ideal candidate has a Bachelor's degree and at least 2 years in SaaS or related sales roles, with proven prospecting, discovery, and CRM skills

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or related field.
• Minimum 2 years in sales, business development, inside sales, or customer-facing roles.
• SaaS/tech or fleet/auto industry experience preferred.

Responsibilities

• Generate new business opportunities via outbound prospecting, cold calls, emails, social selling and networking.
• Qualify inbound/outbound leads through discovery to understand needs and buying intent.
• Conduct consultative virtual demonstrations to communicate ShopPulse value.
• Build and maintain a healthy pipeline and advance opportunities through sales process.
• Maintain accurate records in HubSpot CRM.
• Collaborate with Marketing and Sales to improve leads and conversions.
• Meet monthly/quarterly targets for activities, meetings, and revenue growth.

Skills

Prospecting

Cold calling

CRM (HubSpot)

Virtual product demos

Communication

Time management

Education

Bachelor's degree

Tools

HubSpot

Microsoft Office

Job description

• Location 7823 National Service Road,Greensboro, NC, 27409,United States
• Employee Type Exempt FT
• Required Degree 4 Year Degree
• Travel 10%
• Manage Others No

Description

Position Summary

The Business Development Representative (BDR) – ShopPulse is responsible for driving new business growth by identifying, prospecting, qualifying, and engaging repair shops, fleet maintenance operations, and transportation organizations that can benefit from ShopPulse. This role combines outbound business development, inbound lead management, relationship building, and virtual product demonstrations to generate qualified opportunities and support revenue growth. The ideal candidate is a motivated, results-driven sales professional who thrives in a fast-paced environment and is passionate about helping customers improve shop efficiency, workflow, and profitability through innovative SaaS solutions.

Requirements

Key Responsibilities

• Generate new business opportunities through outbound prospecting, cold calling, email outreach, social selling, and networking activities.
• Qualify inbound and outbound leads by conducting discovery conversations to understand customer needs, challenges, and buying intent.
• Conduct consultative virtual demonstrations and effectively communicate the value of ShopPulse to prospective customers.
• Build and maintain a healthy sales pipeline by identifying, nurturing, and advancing qualified opportunities through the sales process.
• Manage and maintain accurate prospect, activity, and opportunity records within HubSpot CRM.
• Collaborate with Marketing and Sales teams to improve lead generation efforts, campaign effectiveness, and opportunity conversion.
• Develop expertise in ShopPulse, industry trends, and customer challenges to position solutions effectively and build credibility with prospects.
• Achieve or exceed monthly and quarterly goals for sales activities, meetings booked, pipeline generation, opportunity creation, and revenue growth.
• Participate in sales meetings, pipeline reviews, training programs, trade shows, and other business development initiatives.
• Represent Noregon and ShopPulse professionally while building strong relationships with shop owners, fleet operators, service managers, and other decision-makers.

Supervisory Responsibilities

• This position has no direct supervisory responsibilities.

Education & Experience

• Bachelor's degree in Business, Marketing, Communications, or a related field preferred.
• Minimum 2 years of experience in sales, business development, inside sales, sales development, or customer-facing roles.
• Experience within SaaS, technology, fleet maintenance, transportation, automotive, or repair shop industries is strongly preferred.
• Demonstrated success in prospecting, pipeline development, lead qualification, and revenue generation.

Additional Qualifications

• Proven ability to build rapport and establish trust with business owners and decision-makers.
• Strong prospecting, cold-calling, and consultative selling skills.
• Experience using CRM platforms, preferably HubSpot.
• Proficiency with Microsoft Office Suite and virtual communication tools.
• Excellent verbal, written, and presentation communication skills.
• Strong organizational, analytical, and time-management abilities.
• Self-starter capable of working independently while contributing to a collaborative team environment.
• Customer-focused mindset with a passion for helping businesses improve operational performance.
• Positive, coachable attitude with a commitment to continuous learning and professional development.
• Professional office environment utilizing standard office and communication equipment.
• Collaborative, team-oriented culture focused on sales excellence and customer success.

Physical Requirements

• Prolonged periods of sitting and working on a computer.
• Frequent use of telephone and video conferencing platforms.
• Ability to occasionally lift and move up to 20 pounds.
• Ability to walk, stand, bend, and perform routine office activities as needed.

Travel Requirements

• Approximately less than 10% travel.
• May include attendance at customer visits, company meetings, and training events.

*This position description outlines the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

**Noregon Systems, Inc is an EO Employer AA: M/F/Veteran/Disability. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender identity or any other protected class.