Business Development Representative

The Blanchard Institute; Winston-Salem (NC); Remote; USD 45,000 - 65,000; Full time

Benefits offered by this job

Collaborative environment dedicated to

Professional Development Reimbursement

Health plan options

Dental and Vision plans

Healthcare and Dependent Care FSA

Company paid Life Insurance, AD&D and

Voluntary supplemental life insurance

Critical Illness, Hospital andAccident

Employee Assistance Program

Paid Holidays

Paid Time Off

401(k) Retirement Plan + Roth

Job summary

The Blanchard Institute is seeking a results-driven Business Development Representative to expand referral partnerships and drive admissions across the Winston-Salem area. This remote, full-time role emphasizes strategic outreach, relationship management, and field execution.

The ideal candidate has 2+ years in behavioral health or healthcare sales, excellent communication and CRM skills, and the ability to manage a large geographic territory while representing our family-centered values.

Qualifications

• 2+ years sales experience in behavioral health, healthcare sales, or community engagement.
• Exceptional relationship-building, communication, and sales skills.
• Ability to manage a large geographic territory.
• Organized, disciplined, and comfortable with KPIs.
• Strong follow-through and professionalism.
• CRM Documentation experience.
• Must be comfortable with public speaking.
• Valid driver’s license and reliable transportation.
• Live in or surrounding Winston-Salem, NC.

Responsibilities

• Maintain tiered outreach strategy across all account categories.
• Schedule and complete daily meetings to support new business generation and maintain high-value relationships.
• Manage a territory prospecting plan for Charlotte, Lake Norman, and surrounding areas.
• Build trust-based relationships with decision-makers and referral coordinators.
• Support HLOC transfers and maintain alignment with intake on availability.
• Track assessments and admissions influenced by territory accounts via CRM.
• Host lunch-and-learns, training, and educational visits.
• Attend networking events, conferences, and community engagements.
• Maintain detailed weekly reporting and maintain the tier tracking dashboard.
• Identify new referral sources, re-engage inactive partners, and move accounts up the tier structure.
• Serve as a brand ambassador representing TBI’s family-centered values.

Skills

Relationship-building

Public speaking

CRM experience

Territory management

Communication skills

Driver's license

Tools

CRM software

Job description

Hours: Full-Time, Monday-Friday, 8:00am-5:00pm; occasional evenings and/or weekends. This position is remote, with most of your time connecting with the community in the field.

The Blanchard Institute is a family-centered behavioral health treatment center, specializing in mental health and substance use disorders. We are committed to delivering clinically sophisticated, evidence-based care while integrating the family system into the healing process. With a focus on whole-person wellness, same-day access to care, and long-term recovery outcomes, our work is rooted in compassion, integrity, and measurable impact for the individuals and families we serve.

The Business Development Representative plays a key role in expanding The Blanchard Institute’s impact across Winston-Salem by developing new referral partnerships and strengthening existing ones. The Business Development Representative role blends strategic outreach, relationship management, and field execution to drive growth through assessments and admissions.

Business Development Representative Primary Duties

• Maintain tiered outreach strategy across all account categories
• Schedule and complete daily meetings to support new business generation and maintain high-value relationships
  
• Manage a territory prospecting plan for Charlotte, Lake Norman, and surrounding areas
• Build trust-based relationships with decision-makers and referral coordinators
• Support HLOC transfers and maintain alignment with intake on availability
• Track assessments and admissions influenced by territory accounts via CRM
• Host lunch-and-learns, training, and educational visits
• Attend networking events, conferences, and community engagements
• Maintain detailed weekly reporting and maintain the tier tracking dashboard
• Identify new referral sources, re-engage inactive partners, and move accounts up the tier structure
• Serve as a brand ambassador representing TBI’s family-centered values

Business Development Representative Qualifications

• 2+ years sales experience in behavioral health, healthcare sales, or community engagement
  • Bonus: Case Management experience/ history of selling to case managers
• Exceptional relationship-building, communication, and sales skills
• Ability to manage a large geographic territory
• Organized, disciplined, and comfortable with KPIs
• Strong follow-through and professionalism
• CRM Documentation experience
• Must be comfortable with public speaking
• Valid driver’s license and reliable transportation
• Live in or surrounding Winston-Salem, NC

Benefits

• Collaborative environment dedicated to clinical excellence

• Professional DevelopmentReimbursement for qualifying employees

• PPO / HRA and HDHP / HSA medical plan options

• Dental andVisionplans

• Healthcare and Dependent Care FSA

• Company paid Life Insurance, AD&Dand STD

• Voluntary supplemental life insurance

• Optional Critical Illness, Hospital andAccident coverage

• Employee Assistance Program

• Paid Holidays
• Paid Time Off
• 401(k) Retirement Plan + Roth

The Blanchard Institute is an Equal Opportunity Employer. All employees are hired on the basis of merit and their ability to perform a particular job. It is the policy of The Blanchard Institute to provide equal employment to all employees and applicants without regard to race, color, religion, sex, national origin, ancestry, age, sexual orientation, gender, gender identity or expression, genetic information, mental or physical disability, pregnancy or related conditions, citizenship, military or veteran status, or status in any group protected by federal, state or local laws (“Protected Group”).

The Company is committed to a drug-free workplace. All offers of employment areexpressly conditioned upon the successful completion of a pre-employment drug screening and background check in accordance with applicable law.

The Blanchard Institute participates in E-Verify.