Business Development Representative

Shade Inc.; New York (NY); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Unlimited PTO

Transit benefits

Office culture

Job summary

Shade Inc. seeks a driven Business Development Representative to be the first contact for prospective customers, driving pipeline for our cloud platform tailored to creatives in media & entertainment.

You will identify target accounts, conduct outreach, qualify leads, set up discovery calls and demos, and hand off opportunities to Account Executives, while collaborating with leadership to refine messaging. This is a foundational role with a clear path to Account Executive.

Qualifications

• 1–2+ years of experience in a BDR, SDR, or similar outbound sales role — M&E or SaaS software experience is a strong plus
• Proven track record of hitting or exceeding outreach and pipeline generation targets
• Exceptional written and verbal communication — you write emails people actually respond to
• Creative thinker who can tailor messaging to different personas and verticals
• Highly organized and self-motivated; comfortable managing a high volume of prospects without dropping the ball
• Genuine curiosity about creative industries — film, TV, music, advertising, gaming, or adjacent fields
• Willingness to travel for tradeshows, industry events, and team offsites
• Hybrid-friendly, with preference for candidates in the Tri-State Area for in-person collaboration
• Comfortable working in an early-stage environment where processes are still being built — and excited to help build them

Responsibilities

• Research, identify, and prospect into target accounts in the Media & Entertainment software space through cold email, cold calling, LinkedIn, and events
• Qualify outbound leads to generate a consistent pipeline for Account Executives
• Conduct high-volume, personalized outreach that reflects Shade's brand and resonates with creative businesses
• Set up discovery calls and product demos, then hand off qualified opportunities seamlessly to the AE team
• Maintain accurate and up-to-date records of all prospect activity in the CRM
• Collaborate with the CEO and AE team to refine outreach messaging, sequences, and targeting strategies
• Provide real-time market feedback to inform the product roadmap and marketing initiatives
• Assist with event planning, sales collateral, and any documentation that supports the go-to-market motion
• Continuously improve prospecting tactics and contribute to building a repeatable, scalable outbound process

Job description

We are seeking a driven and hungry Business Development Representative to join Shade's growing sales team. As the first point of contact for prospective customers, you will be the engine behind our pipeline — identifying, engaging, and qualifying the creative businesses that will benefit most from Shade's cloud platform. This is a foundational role with a clear path to Account Executive for someone ready to outwork and outthink the competition.

OUR MISSION

We've recognized a gap in how creatives search and share large media assets. Transferring terabytes of assets from A to B is not a simple task. The companies we work with struggle every day to index, preview, and search through petabytes of images, video, audio, 3D assets, and more. Our mission is to supercharge their creativity — we've built a cloud that feels like a hard drive with a production assistant built in.

RESPONSIBILITIES

• Research, identify, and prospect into target accounts in the Media & Entertainment software space through cold email, cold calling, LinkedIn, and events
• Qualify outbound leads to generate a consistent pipeline for Account Executives
• Conduct high-volume, personalized outreach that reflects Shade's brand and resonates with creative businesses
• Set up discovery calls and product demos, then hand off qualified opportunities seamlessly to the AE team
• Maintain accurate and up-to-date records of all prospect activity in the CRM
• Collaborate with the CEO and AE team to refine outreach messaging, sequences, and targeting strategies
• Provide real-time market feedback to inform the product roadmap and marketing initiatives
• Assist with event planning, sales collateral, and any documentation that supports the go-to-market motion
• Continuously improve prospecting tactics and contribute to building a repeatable, scalable outbound process

QUALIFICATIONS

• 1–2+ years of experience in a BDR, SDR, or similar outbound sales role — M&E or SaaS software experience is a strong plus
• Proven track record of hitting or exceeding outreach and pipeline generation targets
• Exceptional written and verbal communication — you write emails people actually respond to
• Creative thinker who can tailor messaging to different personas and verticals
• Highly organized and self-motivated; comfortable managing a high volume of prospects without dropping the ball
• Genuine curiosity about creative industries — film, TV, music, advertising, gaming, or adjacent fields
• Willingness to travel for tradeshows, industry events, and team offsites
• Hybrid-friendly, with preference for candidates in the Tri-State Area for in-person collaboration
• Comfortable working in an early-stage environment where processes are still being built — and excited to help build them

HOW WE WORK

Our team is flexible, moves quickly, and is always interested in new technologies and ideas to accelerate development and improve our processes. We value people who take ownership, communicate proactively, and bring fresh ideas to the table. You won't be handed a fully built playbook — you'll help write it.

You are more than “shareholder value.” We build our team around personal investment and ambition, so we offer benefits like:

• Full health insurance (w. dental & vision), 401k with % match
• Unlimited PTO
• Commuter cards for subway/bus —> we work in-person
• ^^ You’ll want to work in-person! We are fun! Our office is cool!

And, of course, these are in addition to salary and equity. At Shade, you are the “shareholder.”