Business Development Manager (Orlando & Central Florida)

My Psychiatrist, LLC; Orlando (FL); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health Insurance

401(k) Plan

Paid Time Off

Job summary

My Psychiatrist is seeking a results-driven Business Development Manager to expand our presence across Orlando and Central Florida. You will lead territory strategy, cultivate primary care and hospital referrals, and build community partnerships to improve patient access to behavioral health services.

You'll work with executive leadership, marketing, and operations to identify opportunities, develop measurable growth plans, and position My Psychiatrist as the preferred behavioral health partner

Qualifications

• Fluent in English and Spanish (written and verbal).
• Bachelor’s degree in Business, Healthcare Administration, Marketing, Communications, Public Health, or related field.
• Three+ years in healthcare business development, physician relations, or healthcare sales.
• Experience using CRM platforms to manage pipelines and track performance.

Responsibilities

• Develop territory strategy and market ownership for Orlando and Central Florida.
• Identify underserved markets and expansion opportunities with measurable growth.
• Build and maintain physician, referral, and community partnerships.
• Represent My Psychiatrist at conferences, events, and community initiatives.
• Monitor referral performance, conversion rates, and patient access workflows.
• Collaborate with Leadership, Marketing, and Operations to drive growth.

Skills

English & Spanish fluency

CRM platforms

Relationship building

Negotiation skills

Education

Bachelor's degree in Business/Healthcare/Marketing/Communications

Tools

CRM platforms

Job description

Access Begins with Relationships.

Mental healthcare changes lives—but only when people know where to turn.

Patients don’t choose a provider by chance.

They choose one because someone they trust points them in the right direction.

At My Psychiatrist, we’re building trusted partnerships that expand access to exceptional behavioral healthcare across Central Florida.

As our Business Development Manager, you’ll represent a physician-led organization committed to clinical excellence, operational integrity, and exceptional patient care.

You’ll cultivate lasting relationships with physicians, therapists, hospitals, healthcare systems, employers, schools, and community organizations throughout Orlando and the surrounding region—helping more people connect with the care they need while supporting the continued growth of one of Florida’s fastest-growing mental health organizations.

If you’re energized by building relationships with purpose, identifying opportunities others overlook, and creating measurable impact across an entire region, you’ll find meaningful work here.

The Why Behind the Role

Exceptional care only changes lives when people can access it.

That’s why this role exists.

As our Business Development Manager, you’ll strengthen the network of relationships that connects patients, providers, and communities across Central Florida.

Every partnership you build creates another pathway to care—expanding access, supporting our providers, and helping more individuals and families receive timely, high-quality behavioral healthcare.

The Role

As the Business Development Manager for Orlando and Central Florida, you’ll serve as the strategic leader responsible for expanding My Psychiatrist’s presence throughout one of Florida’s fastest-growing healthcare markets.

This role is built around ownership.

You’ll develop and execute a regional growth strategy that strengthens physician relationships, expands referral networks, builds community partnerships, and supports sustainable organizational growth throughout Orlando, Lake Nona, Brevard County, Tampa, and the surrounding Central Florida communities.

Working closely with Executive Leadership, Marketing, Clinical Operations, and Contact Center Operations, you’ll identify opportunities that improve patient access, increase provider utilization, and position My Psychiatrist as the preferred behavioral health partner throughout the region.

You’ll operate at the intersection of:

• Business Development
• Physician & Referral Relations
• Community Partnerships
• Regional Market Strategy
• Patient Access
• Organizational Growth

This isn’t about maintaining relationships.

It’s about building the future of behavioral healthcare across Central Florida.

What You’ll Own

Territory Strategy & Market Ownership

• Develop and execute quarterly territory business plans aligned with organizational priorities
• Build annual market penetration strategies that increase My Psychiatrist’s presence throughout the community
• Identify underserved markets, geographic expansion opportunities, and emerging referral pathways
• Analyze referral trends and market performance to refine territory strategy
• Maintain awareness of competitor activity, behavioral health trends, healthcare systems, employer groups, and community resources
• Independently prioritize outreach activities based on opportunity, performance, and market intelligence
• Continuously identify new partnerships that strengthen long-term market growth

Physician & Referral Partner Development

• Build and maintain relationships with primary care physicians, pediatricians, neurologists, OB/GYNs, pain management specialists, sleep medicine providers, endocrinologists, oncologists, hospitalists, emergency departments, therapists, psychologists, case managers, social workers, community mental health organizations, substance use programs, skilled nursing facilities, assisted living communities, and other key referral partners
• Conduct consistent in-person physician and referral partner visits
• Develop preferred referral partnerships that generate recurring patient referrals
• Maintain meaningful follow-up and relationship cadence with active referral sources
• Identify opportunities to deepen relationships with high-performing partners while expanding into new referral networks
• Position My Psychiatrist as the preferred behavioral health resource throughout Orlando and surrounding area

Community Outreach & Organizational Visibility

• Represent My Psychiatrist at healthcare conferences, networking events, Chamber of Commerce meetings, health fairs, employer wellness initiatives, universities, schools, nonprofit organizations, public health programs, first responder agencies, veterans organizations, and community events
• Coordinate Lunch-and-Learn presentations and educational outreach opportunities
• Identify sponsorships and community partnerships aligned with organizational growth goals
• Secure speaking opportunities for physicians and organizational leaders
• Expand community awareness through strategic outreach initiatives that generate measurable patient access and referral growth
• Evaluate outreach efforts based on measurable business outcomes—not attendance alone

Referral Growth & Patient Access

• Generate qualified referrals across Psychiatry, Therapy, Psychological Testing, TMS Therapy, SPRAVATO®, and Clinical Research
• Monitor referral-to-consult and referral-to-kept appointment conversion rates
• Review referral performance and conversion reports on an ongoing basis
• Identify referral leakage, scheduling barriers, insurance limitations, and patient access challenges
• Collaborate with Contact Center Operations and Lead Conversion Specialists to improve referral conversion and scheduling outcomes
• Partner with Practice Operations to ensure referral partners and patients experience a seamless transition into care
• Recommend workflow improvements that reduce delays and improve provider utilization

Territory Intelligence & Business Analytics

• Track active, prospective, and inactive referral partners
• Document meetings, outreach activity, referral trends, follow-up schedules, and growth opportunities
• Monitor pipeline forecasting, referral performance, and market intelligence
• Maintain complete CRM documentation with accuracy and consistency
• Utilize CRM reporting to evaluate territory performance and support leadership decision-making
• Present territory performance updates and strategic recommendations based on measurable business outcomes

Insurance & Service Line Expertise

You’ll maintain current knowledge of:

• Psychiatry
• Therapy
• Psychological Testing
• TMS & Neuromodulation
• SPRAVATO®
• Provider specialties and areas of expertise
• Insurance participation
• Referral requirements
• Authorization requirements
• Patient eligibility
• Office locations
• Appointment availability
• Patient access workflows

Your ability to educate referral partners accurately and confidently will strengthen trust and improve patient access throughout your territory.

ROI & Business Development Effectiveness

You’ll evaluate the effectiveness of every outreach initiative to ensure business development investments generate measurable growth.

You’ll identify high-performing referral sources, recommend where additional investment should be made, and help reallocate resources away from initiatives that don’t produce meaningful patient growth.

What You Bring

We’re looking for a relationship builder who combines strategic thinking with disciplined execution—someone who understands that trust is earned, partnerships are cultivated, and meaningful growth is built one relationship at a time.

Required

• Full professional fluency in English and Spanish (written and verbal)
• Bachelor’s degree in Business, Healthcare Administration, Marketing, Communications, Public Health, or a related field
• Three or more years of experience in healthcare business development, physician relations, provider outreach, account management, or healthcare sales
• Demonstrated success building and maintaining long-term professional relationships
• Strong consultative communication, presentation, and negotiation skills
• Exceptional organizational, territory management, and time management abilities
• Experience using CRM platforms to manage pipelines, track performance, and maintain relationship activity
• Experience analyzing referral performance, conversion metrics, and business development outcomes
• Valid Florida driver’s license, reliable transportation, and the ability to travel extensively throughout Orlando and Central Florida.

Preferred

• Experience within behavioral health, psychiatry, or outpatient healthcare
• An established network of physicians, healthcare providers, or community organizations throughout Central Florida
• Experience with different CRM platforms
• Experience developing territory strategies, market expansion plans, and community outreach initiatives
• Knowledge of healthcare referral workflows, provider utilization, and patient access strategies

The Kind of Professional Who Thrives Here

Beyond experience, we’re looking for someone who:

• Takes ownership without waiting for direction.
• Builds trust through consistency, professionalism, and follow-through.
• Think[s] strategically while executing with discipline.
• Develops relationships by creating value—not by making transactions.
• Communicates with confidence, authenticity, and emotional intelligence.
• Welcomes feedback because continuous improvement matters.
• Represents the organization with integrity in every interaction.
• Sees challenges as opportunities to build stronger partnerships.
• Takes pride in measurable results while never losing sight of the people behind them.

What Success Looks Like

Success isn’t measured by the number of meetings you schedule.

It’s measured by the strength of the partnerships you build and the impact those partnerships create.

Our strongest Business Development Managers consistently:

• Grow referral volume across their territory
• Increase provider utilization through strategic referral development
• Build trusted relationships with key community stakeholders
• Improve referral-to-appointment conversion
• Expand employer, physician, and community partnerships
• Maintain an organized, high-quality territory pipeline
• Deliver meaningful market intelligence that supports executive decision-making
• Represent My Psychiatrist as the behavioral health partner of choice throughout the community

When you’re successful:

Communities know who we are.

Referral partners trust us.

Providers stay busy.

Patients receive care sooner.

What You’ll Find Here

• Purpose-Driven Impact. Here, growth isn’t measured solely by referral numbers—it’s measured by the lives those relationships ultimately impact.
• Physician-Led Excellence.You’ll collaborate with physicians & executive leadership who share a commitment to raising the standard of behavioral healthcare.
• Build Your Career as We Build Florida. Grow into regional and senior leadership opportunities as the organization continues to expand

As My Psychiatrist continues to grow, so do the opportunities for the people helping shape that growth.

Benefits

We invest in people who are committed to building something meaningful.

Our benefits include:

• Base salary plus performance-based incentive opportunities
• Medical, Dental, and Vision Insurance
• 401(k) with company match
• Generous Paid Time Off
• Paid Holidays
• Comprehensive onboarding and ongoing professional development
• Car allowance
• Modern technology, CRM platforms, and business development resources
• Direct collaboration with physicians and executive leadership
• Meaningful opportunities for advancement within one of Florida’s fastest-growing physician-led behavioral health organizations
• A collaborative physician-led culture focused on excellence and growth

Why My Psychiatrist

My Psychiatrist is one of Florida’s fastest-growing physician-led mental health organizations.

Our integrated behavioral health platform brings together:

• Psychiatry
• Talk Therapy
• Psychological Testing
• TMS & Neuromodulation
• SPRAVATO®
• Patient Operations
• Clinical Research

Everything we build is designed around one belief:

Exceptional mental healthcare happens when clinical excellence, operational excellence, and meaningful relationships work together.

As our Business Development Manager, you’ll help shape that future by expanding access to care, strengthening community partnerships, and helping build one of Florida’s most trusted behavioral healthcare networks.

See Yourself Here?

If you’re looking for more than a business development position…

If you’re ready to own a market, build meaningful partnerships, and create lasting impact throughout your community…

If you believe growth should always serve a greater purpose…