Sales Manager / Business Development Manager – Industrial Automation
Our client, an industrial automation and systems integration company, is seeking a Sales Manager / Business Development Manager to expand its U.S. customer base.
This opportunity is ideal for a technical sales professional who enjoys opening doors, building relationships, and helping manufacturers solve operational challenges. You will sell customized solutions across industrial automation, electrical systems, industrial software, digital manufacturing, and turnkey engineering projects.
You will own the sales process from identifying prospects and understanding their needs through proposal development, negotiation, and closing, working closely with technical teams throughout the process.
What You’ll Do
- Identify and pursue new business opportunities with manufacturers, original equipment manufacturers, engineering firms, and EPC contractors.
- Build relationships with decision-makers across engineering, operations, purchasing, and executive leadership.
- Generate and qualify leads through direct outreach, networking, referrals, trade shows, and industry events.
- Understand customer challenges and partner with engineering teams to develop appropriate technical solutions.
- Manage the complete sales cycle, including discovery meetings, proposals, commercial negotiations, and contract closing.
- Develop existing accounts through additional projects, services, and long-term partnerships.
- Maintain an accurate sales pipeline, forecasts, and account activity records.
- Meet established revenue, gross margin, and new customer acquisition goals.
- Coordinate with project and technical teams to support customer relationships during project execution.
- Identify market trends, competitive activity, and opportunities for expansion.
What You Bring
- At least five years of sales or business development experience, with a track record of winning new business and meeting sales goals.
- Experience selling industrial automation, systems integration, industrial software, electrical systems, engineering services, or turnkey projects.
- Ability to discuss manufacturing processes and technologies such as PLCs, HMI/SCADA, MES, robotics, and electrical control systems.
- Experience managing complex technical sales involving multiple stakeholders.
- Strong prospecting, presentation, negotiation, and account development skills.
- Ability to work independently while collaborating with engineering and project teams.
- A bachelor’s degree in engineering, business administration, industrial technology, or a related field.
- Willingness to travel approximately 50%–70% throughout the United States.
Why Consider This Role?
- Take ownership of developing business across the U.S. market.
- Sell technical solutions that address real manufacturing challenges.
- Work directly with engineering specialists to shape customer proposals.
- Build long-term relationships across multiple manufacturing industries.
- Earn a base salary plus performance-based incentives, a car allowance, and benefits.