Brand VP: Visionary Strategy, Storytelling & Growth

ZN001 Zeno US; Atlanta (GA); On-site; USD 115,000 - 135,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

Headspace mental health program

Be Kind to Your Mind

ZenoFit monthly wellness allowance

Job summary

Zeno Group in the United States seeks a Vice President, Brand to lead integrated communications for top brands. You will mentor teams, counsel senior clients, shape brand strategy, and drive programs that connect insights, culture and creativity with business goals.

This role requires 10+ years in PR or brand marketing, proven leadership across earned, owned and social channels, exceptional writing and presentation skills, and a collaborative, growth-oriented mindset.

Qualifications

• 10+ years of experience in public relations, communications, brand marketing or related fields within an agency or similar environment.
• Proven success leading integrated brand communications strategies and programs that support business and communications objectives.
• Demonstrated experience counseling senior clients and building trusted relationships with marketing, communications and executive stakeholders.

Responsibilities

• Client Leadership & Strategic Counsel: Serve as a trusted advisor to senior client stakeholders, providing strategic counsel, anticipating opportunities and challenges, and leading communications programs that support brand and business objectives.
• Brand Strategy & Storytelling: Develop integrated brand communications strategies, narratives and messaging that connect audience insights, cultural relevance and business priorities to create meaningful brand impact.
• Integrated Campaign Leadership: Lead integrated campaigns, product launches, brand moments and communications initiatives across earned, owned, social, creator, experiential and emerging channels.
• Media Relations & Executive Visibility: Provide strategic oversight of earned media and executive visibility programs, guiding storytelling, spokesperson strategy and media engagement that strengthen brand relevance and credibility.
• Business Growth & Client Development: Identify opportunities to deepen client relationships, expand scopes of work and introduce new capabilities while contributing to new business efforts across the Brand practice.
• Team Leadership & Talent Development: Lead, mentor and develop team members while fostering a collaborative environment where people can learn, grow and do their best work.
• Financial & Operational Leadership: Oversee account performance, budgets, forecasting, staffing and resources while ensuring strong client service, high-quality work and sustainable business performance.
• Cross-Functional Collaboration: Partner across creative, digital, social, creator, analytics and other specialty teams to bring together the right capabilities and deliver integrated solutions for clients.

Skills

Client leadership

Brand strategy

Storytelling

Media relations

Executive visibility

Team leadership

Job description

Zeno Group in the United States seeks a Vice President, Brand to lead integrated communications for top brands. You will mentor teams, counsel senior clients, shape brand strategy, and drive programs that connect insights, culture and creativity with business goals.

This role requires 10+ years in PR or brand marketing, proven leadership across earned, owned and social channels, exceptional writing and presentation skills, and a collaborative, growth-oriented mindset.