Brand Strategy VP: Lead Integrated Campaigns & Growth

ZENO Group; Atlanta (GA); On-site; USD 115,000 - 135,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

Headspace subscriptions

401(k) plan

Paid time off

Be Kind to Your Mind program

Life insurance

Tuition assistance

Job summary

Zeno Group, a fiercely independent communications agency, seeks a Vice President, Brand to lead integrated campaigns for top brands in a dynamic, collaborative environment. You will supervise client relationships, shape strategy, and mentor talent to drive business impact across earned, owned, and social channels.

Ideal candidates bring 10+ years of experience in PR or brand marketing, a strong storytelling ability, and proven success in growing engagements while managing budgets and teams.

Qualifications

• 10+ years in public relations, communications, or brand marketing.
• Proven success leading integrated brand communications strategies.
• Counsels senior clients and builds trusted relationships.
• Strong understanding of brand strategy and consumer behavior.
• Leads integrated campaigns across earned, owned, social, creator, events.
• Exceptional writing and presentation skills.
• Ability to grow client relationships and win new business.
• Financial and operational management skills.
• Collaborative, adaptable leadership style.

Responsibilities

• Lead integrated communications programs and client relationships.
• Develop strategies linking audience insights with brand objectives.
• Oversee campaigns across multiple channels.
• Provide strategic counsel to senior stakeholders.
• Mentor and develop team members.
• Drive new business growth and expanded engagements.
• Partner with cross-functional teams to deliver integrated solutions.

Skills

Brand strategy

Leadership

Storytelling

Client counseling

Media relations

Integrated campaigns

Team leadership

Strategic thinking

Presentation skills

Job description

Zeno Group, a fiercely independent communications agency, seeks a Vice President, Brand to lead integrated campaigns for top brands in a dynamic, collaborative environment. You will supervise client relationships, shape strategy, and mentor talent to drive business impact across earned, owned, and social channels.

Ideal candidates bring 10+ years of experience in PR or brand marketing, a strong storytelling ability, and proven success in growing engagements while managing budgets and teams.