Brand & Visual Communications Lead

Jewish Federation of Greater MetroWest NJ; Scotch Plains (NJ); On-site; USD 65,000 - 90,000; Full time

Job summary

JCC of Central NJ is seeking a dynamic Visual Communications Manager to lead design and visual presentation of marketing efforts for print and digital materials, supporting programs, events, fundraising, and membership.

The role requires brand stewardship, photography/video asset management, and collaboration across departments, reporting to the Director of Marketing and Communications. This is a full-time, exempt position.

Qualifications

• Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat) and Canva.
• Photography, photo editing, and basic videography experience.
• Knowledge of website content management systems and digital asset management.
• Strong understanding of branding principles and visual storytelling.
• Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously.
• Ability to work collaboratively with staff across departments and engage positively with community members.
• Experience with email marketing platforms and social media content creation preferred.
• Experience with WordPress preferred.
• Basic video editing experience preferred.

Responsibilities

• Design and produce a wide range of marketing materials for print and digital channels.
• Collaborate with departments to create promotional materials supporting programs and goals.
• Design materials for fundraising campaigns, donor stewardship, and events.
• Coordinate with printers and vendors to ensure quality and timely delivery.
• Ensure projects are completed on schedule and meet quality standards.
• Maintain graphics calendars and provide assets for paid digital/print advertising and social planners.
• Create, maintain, and refine the organization’s brand style guide.
• Ensure consistent branding across all print and digital communications.
• Serve as a resource for staff on brand usage and best practices.
• Capture photography and videography at programs and events.
• Organize, edit, and maintain a library of visual assets for marketing use.
• Manage relationships with hired photographers.
• Collaborate with staff to identify storytelling opportunities.
• Maintain current photography and video content on the website.
• Update visual content and assist with page layout/content presentation using CMS (WordPress).
• Assist in enhancing user experience through thoughtful visual content placement.

Skills

Visual storytelling

Branding

Project management

Collaboration

Social media

Marketing coordination

Communication

Photography editing

Video editing

Education

Bachelor's degree in Graphic Design

2+ years graphic design experience

Tools

InDesign

Photoshop

Illustrator

Acrobat

Canva

WordPress

Job description

JCC of Central NJ is seeking a dynamic Visual Communications Manager to lead design and visual presentation of marketing efforts for print and digital materials, supporting programs, events, fundraising, and membership.

The role requires brand stewardship, photography/video asset management, and collaboration across departments, reporting to the Director of Marketing and Communications. This is a full-time, exempt position.