Brand Strategy Director – GTM & Campaign Leadership

David Yurman; New York (NY); Hybrid; USD 190,000 - 215,000; Full time

Benefits offered by this job

Healthcare benefits

401(k) plan

Bonus

Employee discounts

Generous paid time off

Summer Fridays

Job summary

A renowned American jewelry company is seeking a Senior Director of Brand Marketing Strategy in New York. The role involves developing go-to-market strategies, leading campaign launches, and enhancing customer engagement. Ideal candidates will have a strong background in product management and marketing, with a Bachelor's degree in Business or Marketing. The company offers a hybrid work environment and an estimated salary range of $190,000 to $215,000, along with various employee benefits, including healthcare and generous paid time off.

Qualifications

• Strong track record of managing product launches and cross-functional teams.
• Exceptional analytical, strategic, and problem-solving skills.
• Ability to adapt to a fast-paced and evolving business environment.

Responsibilities

• Develop and execute comprehensive go-to-market strategies for product campaigns.
• Lead and manage campaign launches, coordinating cross-functional teams.
• Develop strategies to engage and retain customers post-purchase.

Skills

Analytical skills

Strategic thinking

Project management

Communication skills

Education

Bachelor's degree in Business, Marketing, or related field

MBA (preferred)

Job description

A renowned American jewelry company is seeking a Senior Director of Brand Marketing Strategy in New York. The role involves developing go-to-market strategies, leading campaign launches, and enhancing customer engagement. Ideal candidates will have a strong background in product management and marketing, with a Bachelor's degree in Business or Marketing. The company offers a hybrid work environment and an estimated salary range of $190,000 to $215,000, along with various employee benefits, including healthcare and generous paid time off.