Marketing Director

Titus Talent Strategies; Lubbock (TX); On-site; USD 70,000 - 100,000; Full time

Job summary

A leading recruitment firm in Texas seeks a Marketing Director responsible for enhancing brand visibility and driving sales. You will oversee creative development, manage vendor relationships, and analyze advertising performance. Ideal candidates have marketing experience in luxury goods and strong analytical skills. This is a full-time position that requires a proactive and detail-oriented approach.

Qualifications

• 1-3 years of marketing experience, ideally in fine jewelry or luxury retail.
• Strong analytical skills; comfortable assessing ROI and ad performance.
• Vendor or agency management experience required.

Responsibilities

• Lead all in-house marketing efforts, including content direction and social strategy.
• Analyze performance of advertising spend and optimize for ROI.
• Manage third-party vendor relationships.
• Support execution of campaigns across digital platforms.
• Ensure alignment of all messaging with the company's voice.

Skills

Marketing experience in fine jewelry or luxury retail

Understanding of jewelry retail language

Strong analytical skills

Vendor or agency management

Proficient in Microsoft Office

Proficient in Adobe Suite

Proficient in Canva

Strong written communication skills

Strong visual communication skills

Highly organized

Tools

Microsoft Office

Adobe Suite

Canva

Job description

Overview

About the Role: The Marketing Director will be responsible for overseeing and executing marketing strategies that enhance brand visibility, drive sales, and deliver a measurable return on investment. This role requires a data-driven marketer who thrives in both creative development and vendor management.

Responsibilities

• Lead all in-house marketing efforts, including content direction, social strategy, and brand messaging
• Analyze performance of advertising spend and optimize for ROI
• Manage third-party vendor relationships (ad agencies, photographers, videographers, etc.)
• Guide the planning and use of outsourced visual assets (photos, reels, commercials)
• Support execution of campaigns across digital platforms (TV, social, blog, email)
• Help determine which functions to handle in-house vs. outsource based on cost and performance
• Ensure alignment of all messaging with the company's voice and luxury positioning
• Stay current on market trends and consumer engagement strategies within the luxury goods space

Qualifications

• 1–3 years of marketing experience, ideally in fine jewelry, luxury retail, or similar
• Understanding of jewelry retail language and customer behavior
• Strong analytical skills; comfortable assessing ROI and ad performance
• Vendor or agency management experience required
• Proficient in Microsoft Office, Adobe Suite, Canva, and social platforms
• Strong written and visual communication skills
• Highly organized, proactive, and detail-oriented
• Portfolio of previous campaigns or creative work preferred

Schedule

40 hours/week during standard store hours.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing, Sales, and Project Management

Industries

• Retail Luxury Goods and Jewelry, Marketing Services, and Retail Apparel and Fashion