Brand Strategist: Architect of Customer Journeys

The Keller Group; Minnesota; Hybrid; USD 75,000 - 95,000; Full time

Benefits offered by this job

Competitive pay

Strong benefits

Hybrid work schedule

Job summary

A leading marketing agency is seeking a strategic Brand Strategist to enhance a national brand’s identity. In this role, you’ll lead customer journey strategy, oversee reputation management, and develop engaging content across channels while maintaining a high standard. Candidates must have over 5 years of relevant experience and a strong portfolio. Join a people-first culture offering competitive pay and a hybrid work schedule in a supportive environment.

Qualifications

• 5+ years in brand, marketing, CX, and/or social media leadership.
• Strong portfolio showcasing customer journey, social media, and content work samples.
• Exceptional writing and brand voice skills.
• Excellent project management skills.

Responsibilities

• Build and optimize end-to-end customer journeys with insights.
• Oversee reputation management and ensure public-facing materials reflect the brand’s standards.
• Develop social media content strategy and manage creators.
• Collaborate with cross-department teams and manage high-impact projects.
• Coordinate crisis communication updates.

Skills

Brand leadership

Customer journey optimization

Social media strategy

Project management

Exceptional writing skills

Job description

A leading marketing agency is seeking a strategic Brand Strategist to enhance a national brand’s identity. In this role, you’ll lead customer journey strategy, oversee reputation management, and develop engaging content across channels while maintaining a high standard. Candidates must have over 5 years of relevant experience and a strong portfolio. Join a people-first culture offering competitive pay and a hybrid work schedule in a supportive environment.