Brand Story Architect & Editorial Lead

Precision Labs; Boston (MA); Hybrid; USD 140,000 - 180,000; Full time

Job summary

Lovable is seeking a Brand Editorial Lead to steward the Lovable voice, edit high-stakes work, and build and distribute owned content that tells Lovable's story on its own terms. This role owns brand content for awareness and perception, and not just demand content like case studies or webinars.

The ideal candidate has 12+ years across editorial, brand writing, or content strategy, with hands-on experience growing an owned media platform and distribution across SEO, syndication, and

Qualifications

• 12+ years across editorial, brand writing, or content strategy
• Experience building or growing an owned media platform
• Experience distributing content with SEO, syndication, or platform-native tactics
• Clear, opinionated POV on what makes content worth reading/watching
• Strong editing instincts across formats (ads, emails, landing pages, long-form)
• Experience training writers on brand voice without direct reports
• Ability to brief and direct freelance writers, editors, and producers
• Comfort building AI tools and workflows for writing and editing at scale

Responsibilities

• Steward the Lovable brand voice and enable teams to write on-brand
• Edit work hands-on across ads, emails, landing pages, and more with high quality
• Brief and manage freelance writers, editors, and production partners with clear briefs
• Set strategy and vision for brand content and own distribution to the right audiences
• Build Lovable’s owned media strategy, decide what earns attention and grow audience

Job description

Lovable is seeking a Brand Editorial Lead to steward the Lovable voice, edit high-stakes work, and build and distribute owned content that tells Lovable's story on its own terms. This role owns brand content for awareness and perception, and not just demand content like case studies or webinars.

The ideal candidate has 12+ years across editorial, brand writing, or content strategy, with hands-on experience growing an owned media platform and distribution across SEO, syndication, and