Brand Specialist

NEH Marketing Inc; Hoboken (NJ); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Career growth

Collaborative work environment

Training and professional development

Job summary

NEH Marketing Inc in Hoboken, NJ is seeking a Brand Specialist to strengthen and grow our brand presence. You will support branding strategies, ensure consistency across digital, print, and in-person channels, and help drive awareness, engagement, and customer loyalty.

You will collaborate with marketing, sales, and creative teams on brand initiatives, review marketing materials for brand alignment, monitor performance, and conduct market research to identify trends and insights.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field preferred.
• 1-3 years of experience in marketing, branding, or related roles (internships count).
• Strong understanding of branding principles and marketing concepts.
• Excellent written and verbal communication skills.
• Creative mindset with attention to detail.
• Ability to manage multiple projects and meet deadlines.
• Familiarity with marketing tools, social media platforms, and basic analytics.

Responsibilities

• Support the development and execution of brand strategies and campaigns.
• Ensure consistent brand messaging across digital, print, and in-person channels.
• Collaborate with marketing, sales, and creative teams on brand initiatives.
• Assist in creating and reviewing marketing materials to align with brand guidelines.
• Monitor brand performance and analyze campaign effectiveness.
• Conduct market research to identify trends and competitive insights.
• Help manage brand assets, guidelines, and documentation.

Skills

Branding

Marketing

Communication

Analytics

Project management

Education

Bachelor's degree

Tools

Marketing tools

Analytics tools

Job description

We are looking for a creative and detail-oriented Brand Specialist to help strengthen and grow our brand presence. In this role, you will support the development and execution of branding strategies, ensuring consistency across all marketing channels while helping drive awareness, engagement, and customer loyalty.

Key Responsibilities:

• Support the development and execution of brand strategies and campaign
• Ensure consistent brand messaging across digital, print, and in-person channels
• Collaborate with marketing, sales, and creative teams on brand initiatives
• Assist in creating and reviewing marketing materials to align with brand guidelines
• Monitor brand performance and analyze campaign effectiveness
• Conduct market research to identify trends and competitive insights
• Help manage brand assets, guidelines, and documentation

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field preferred
• 1-3 years of experience in marketing, branding, or related roles (internships count)
• Strong understanding of branding principles and marketing concepts
• Excellent written and verbal communication skills
• Creative mindset with attention to detali
• Ability to manage multiple projects and meet deadlines
• Familiarity with marketing tools, social media platforms, and basic analytics

What We Offer

• Opportunities for career growth in brand management and marketing
• Collaborative and innovative work environment
• Training and professional development programs

NEH is an equal opportunity employer. This is a full-time ongoing permanent W-2 role.