Brand & Social Marketing Specialist — Growth & Campaigns

Kelly Services; Brea (CA); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Competitive salary

Full-time position

Growth opportunities

Professional development

Job summary

Kelly Services in Brea, CA is seeking a Marketing Specialist (Social Media/Brand) to drive campaigns across Instagram, TikTok, YouTube, and other channels for a leading grocery retailer.

The ideal candidate has 3–5 years of multi-channel marketing experience, strong content creation (copywriting and video), and familiarity with AI tools and automation; English fluency is required, other languages are a plus.

Qualifications

• 3–5 years of hands-on marketing across multiple channels (social media, digital, performance campaigns).
• Strong content creation skills, including copywriting and video production/editing.
• Experience leveraging AI tools and basic marketing automation workflows.
• Excellent written and verbal English; multilingual skills are a plus.
• Established relationships with influencers and social media in food retail/lifestyle sectors.

Responsibilities

• Plan and execute integrated marketing campaigns with internal teams and external agencies.
• Own end-to-end campaign delivery: content planning, execution, optimization, reporting.
• Develop and manage social media strategies for general and multicultural audiences.
• Create and oversee content across platforms (Instagram, TikTok, YouTube, WeChat) and coordinate photo/video production and copywriting.
• Build relationships with media, influencers, freelancers, and community partners.

Skills

Social media management

Content creation

Copywriting

Video production/editing

AI tools

Education

Bachelor's degree in Marketing or related

Tools

Instagram

TikTok

YouTube

WeChat

Job description

Kelly Services in Brea, CA is seeking a Marketing Specialist (Social Media/Brand) to drive campaigns across Instagram, TikTok, YouTube, and other channels for a leading grocery retailer.

The ideal candidate has 3–5 years of multi-channel marketing experience, strong content creation (copywriting and video), and familiarity with AI tools and automation; English fluency is required, other languages are a plus.