Brand Media Director: Strategy & Growth (Remote)

FINN Partners; United States; On-site; USD 130,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401(k)

Generous PTO

Wellness stipend

Job summary

FINN Partners is a fast-growing, global independent marketing agency. We seek a Director of Brand Media to own brand strategy, lead upper-funnel channel decisions, and align with Performance Media for integrated plans.

You will manage and develop the Brand Media team, lead new business planning, and represent our media perspective externally across client engagements and industry platforms.

Qualifications

• Bachelor’s degree or equivalent experience.
• 7+ years of media, brand strategy, advertising agency, client-side, or publisher-side experience.
• Proven experience leading brand media strategy and channel planning across multiple accounts.
• Experience across brand channel formats: premium video, programmatic video and display, audio, OOH, brand partnerships, integrations, sponsorships, brand social, emerging media, and activations.
• Experience managing significant client budgets and investment decisions.
• Strong leadership experience, including hiring, mentoring, performance management, and career pathing for a growing team.

Responsibilities

• Lead brand media strategy and channel selection across multiple client accounts, ensuring narrative and channel choices connect directly to business objectives.
• Partner with the Performance Media team to build every plan as one integrated system, aligned to a single business outcome.
• Champion integration between Brand Media, Account, Strategy, and Creative teams throughout client planning and development.
• Interrogate the client brief, evaluating whether it’s asking the right questions and grounded in the right audiences and objectives.
• Lead relationships and negotiations for custom media vehicles, sponsorships, franchise opportunities, and emerging partnership formats.
• Develop thought leadership and market perspective applicable across clients, establishing a distinct FINN point of view.
• Represent FINN’s media expertise externally, including client presentations, new business pitches, panels, and industry platforms.

Skills

Brand strategy

Media planning

Leadership

Client management

Storytelling

Presentation skills

Cross-functional collaboration

New business pitches

AI/automation in planning

Education

Bachelor’s degree or equivalent experience

Tools

Ninjacat

Funnel

Gemini

OpenAI

Copilot

Claude

GWI

MediaRadar

Sprout Social

Job description

FINN Partners is a fast-growing, global independent marketing agency. We seek a Director of Brand Media to own brand strategy, lead upper-funnel channel decisions, and align with Performance Media for integrated plans.

You will manage and develop the Brand Media team, lead new business planning, and represent our media perspective externally across client engagements and industry platforms.