Brand Marketing Manager – Drive Multi-Channel Growth

Starbucks Coffee Company; Seattle (WA); On-site; USD 110,000 - 170,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) with employer match

Tuition reimbursement

Paid vacation

Paid parental leave

Bean Stock equity program

Job summary

Starbucks Coffee Company is seeking a Marketing Manager to lead seasonal and brand campaigns, driving store traffic and customer love. You will partner with cross-functional teams to design go-to-market plans and craft communications for leadership and stakeholders.

You will oversee research-informed campaigns, analyze performance, and inspire creative solutions that align with financial objectives across Starbucks’ national footprint of 17,000+ stores.

Qualifications

• Experience developing multi-channel marketing campaigns.
• Ability to lead cross-functional teams and influence stakeholders.
• Strong written and verbal communication skills.

Responsibilities

• Lead development of seasonal and brand marketing campaigns to drive store traffic.
• Collaborate with cross-functional partners on go-to-market plans.
• Draft leadership communications and business cases for new programs.
• Monitor performance and tailor campaigns to financial goals.

Skills

Creative mindset

Strategic storytelling

Analytical thinking

Cross-functional leadership

Communication

Strategic recommendations

Project management

Influencing others

PowerPoint

Education

Bachelor's degree or equivalent experience (4+ years US military)

Tools

PowerPoint

Job description

Starbucks Coffee Company is seeking a Marketing Manager to lead seasonal and brand campaigns, driving store traffic and customer love. You will partner with cross-functional teams to design go-to-market plans and craft communications for leadership and stakeholders.

You will oversee research-informed campaigns, analyze performance, and inspire creative solutions that align with financial objectives across Starbucks’ national footprint of 17,000+ stores.