Brand Marketing Manager

Gallocareers; Dallas (TX); Remote; USD 121,000 - 183,000; Full time

Job summary

An established industry player is seeking a Brand Marketing Manager to lead significant brand-building initiatives. This role involves managing a core growth brand, overseeing P&L management, and collaborating with internal and external teams to execute strategic marketing objectives. The ideal candidate will possess strong analytical and leadership skills, with a proven track record in brand management. If you're passionate about driving brand success and innovation, this opportunity offers a dynamic environment with travel flexibility and a competitive salary package.

Qualifications

• 3-5 years of relevant experience in brand management.
• Strong analytical, leadership, and communication skills required.

Responsibilities

• Manage core company growth brand and lead brand-building initiatives.
• Oversee P&L management and execute brand strategies.

Skills

Brand Management

Analytical Skills

Leadership Skills

Communication Skills

Education

Master's Degree

Bachelor's Degree

Job description

Join to apply for the Brand Marketing Manager role at GALLO.

Why Gallo?
With a global portfolio of over 100 unique wine and spirits brands, we are the largest family-owned winery in the world. Apply today!

Our Brands. Your Future.

This position can be done remotely in Modesto, CA or Dallas, TX, with travel requirements of up to 25% annually.

Summary
Manages a core company growth brand, leading multiple brand-building initiatives with significant business impact. Responsible for strategic marketing objectives, P&L management, and partnership with internal and external teams to execute brand strategies.

Essential Functions

• Lead subsets of Agile Roadmap development and delivery.
• Manage a comprehensive brand plan.
• Contribute to and coach on Brand Strategic Positioning and brand architecture development.
• Manage trade-offs in P&L to optimize margins and brand health.
• Develop brand standards and oversee execution strategies.
• Implement portfolio strategies to enhance brand role and profitability.
• Manage agency relationships and channel strategies.
• Conduct market visits to evaluate activation effectiveness and identify trends.
• Innovate marketing methods, develop briefs, and measure campaign effectiveness.
• Deeply understand consumer insights, behaviors, and brand positioning.
• Contribute to creative development, ensuring alignment with strategy and briefs.
• Ensure compliance with quality and safety regulations.

Minimum Qualifications

• Master’s degree + 3 years or Bachelor’s degree + 5 years of relevant experience, including brand management.
• Willingness to travel up to 25%.
• Strong analytical, leadership, and communication skills.

Preferred Qualifications

• Additional advanced degrees or experience in related industries such as CPG, pharmaceuticals, or alcohol beverages.
• Experience with P&L management, agile environments, and distribution systems.

Gallo does not sponsor employment-based visas. We offer a competitive salary range of $121,800 - $182,600/year, along with a comprehensive benefits package.