Brand & Marketing Director, US Hospitality

Lowline; New York (NY); On-site; USD 150,000 - 190,000; Full time

Job summary

Culinary Collective is expanding its US presence and seeks a Head of Brand & Marketing, US to lead marketing for Cholapink and Heard NYC. You will shape a local strategy, coordinate with London, and manage campaigns across PR, partnerships, influencers, CRM and paid social.

The role requires deep New York market knowledge, substantial experience in hospitality branding, and a track record of launching or growing restaurants or consumer brands. Opportunity to build a high-growth US team.

Qualifications

• 8+ years in Brand & Marketing in hospitality or related fields.
• Experience launching and growing restaurants or consumer brands.
• Strong NY market knowledge and network of NY media.
• Proven experience with PR, partnerships, influencers and CRM.
• Experience managing paid social and audience targeting.
• Experience leading and developing teams.

Responsibilities

• Lead US marketing for Cholapink and Heard NYC across channels.
• Own US marketing calendar coordinating global and local campaigns.
• Develop locally relevant campaigns with London team.
• Manage US budget and agencies.
• Build local network of photographers and creators.
• Own CRM, email segmentation, retention and reactivation.
• Own paid social strategy and reporting.

Skills

Brand & Marketing

Stakeholder mgmt

New York market

Restaurant launches

PR & CRM

Paid social

Social content

Marketing calendars

Budget management

Agency management

People leadership

Job description

Culinary Collective is expanding its US presence and seeks a Head of Brand & Marketing, US to lead marketing for Cholapink and Heard NYC. You will shape a local strategy, coordinate with London, and manage campaigns across PR, partnerships, influencers, CRM and paid social.

The role requires deep New York market knowledge, substantial experience in hospitality branding, and a track record of launching or growing restaurants or consumer brands. Opportunity to build a high-growth US team.