Brand Marketing Associate, Product Experience

Nestlé S.A.; Arlington (VA); Hybrid; USD 105,000 - 151,000; Full time

Benefits offered by this job

401k with company match

Healthcare coverage

Performance-based incentives

Job summary

Nestlé USA is seeking an Associate, Brand Marketing- Product Experience to shape how our brands are experienced through product, packaging, and innovation. You will collaborate with cross-functional teams to ensure superior product performance and a cohesive consumer experience across first and second moments of truth.

Responsibilities include driving consumer insights, developing packaging and product experiences, and supporting launch readiness with commercial tools and eContent.

Qualifications

• University degree in Marketing or related field; MBA preferred.
• Strong brand-building knowledge and experience.
• Excellent communication and interpersonal skills.
• Ability to lead cross-functional teams and manage multiple tasks.

Responsibilities

• Drive consumer and shopper insights to support innovation and launches.
• Develop packaging, product experiences, claims, naming, and go-to-market materials.
• Collaborate with CX, legal, R&D, and supply chain to ensure regulatory and brand standards.
• Own launch readiness and digital shelf execution across eCommerce platforms.

Skills

Brand management

Negotiation

Strategic analysis

Communication

Project management

Education

University degree in Marketing

Tools

MS Office

Job description

Nestlé USA is seeking an Associate, Brand Marketing- Product Experience to shape how our brands are experienced through product, packaging, and innovation. You will collaborate with cross-functional teams to ensure superior product performance and a cohesive consumer experience across first and second moments of truth.

Responsibilities include driving consumer insights, developing packaging and product experiences, and supporting launch readiness with commercial tools and eContent.