Brand Marketing

Ladders; United States; Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with company match

Flexible PTO

Relocation bonus $5,000

Bi-annual company off-sites

Free meals in-office

Desk setup reimbursement

Commuter benefits

Monthly gym/wellness stipend

Job summary

Ladders is seeking a Brand Marketing leader to elevate our external presence in healthcare-oriented B2B markets. You will shape a distinctive voice across channels, events, and executive-facing campaigns, partnering with founders and senior stakeholders.

Remote-first role with a compensation range of $100,000 to $120,000 annually. You will drive brand campaigns that increase awareness, credibility, and engagement with sophisticated healthcare audiences.

Qualifications

• 5+ years of brand marketing experience in B2B tech or healthcare.
• Strong writing and storytelling to simplify complex ideas.
• Proven ability to develop and execute brand campaigns from concept to launch.
• Experience collaborating with designers, agencies, and executives.
• Ability to build credibility with a sophisticated audience.

Responsibilities

• Build and evolve the brand across external touchpoints.
• Shape a clear and distinctive brand voice for multiple channels.
• Create memorable campaigns to engage healthcare leaders.
• Lead brand presence at milestones and industry events.
• Partner with founders to boost executive visibility.
• Develop experiences to introduce the organization to new audiences.
• Maintain brand consistency as the company scales.
• Measure brand impact using awareness and engagement metrics.

Skills

Brand marketing

Creative instincts

Storytelling

Campaign development

Executive collaboration

Job description

For our client, we are seeking a Brand Marketing to join the team of a leader in the Healthcare space.

This role will own the evolution of the organization’s external brand presence across channels, events, and high-visibility touchpoints. You will help define a distinctive brand voice that resonates with sophisticated healthcare audiences while supporting broader business goals. Partnering closely with founders, creative collaborators, and executive stakeholders, you will bring campaigns and experiences to life that strengthen awareness, credibility, and engagement.

Location: Remote

Compensation: $100,000 – $120,000 annually

Responsibilities

• Build and evolve the brand across all external touchpoints
• Shape a clear and distinctive brand voice for various channels
• Create memorable campaigns to engage healthcare leaders
• Lead brand presence during company milestones and industry events
• Partner with founders to enhance executive visibility and industry engagement
• Develop innovative experiences to introduce the organization to new audiences
• Establish systems and guidelines to maintain brand consistency as it scales
• Measure brand impact through awareness and engagement metrics

Qualifications

• 5+ years of brand marketing experience, preferably in B2B technology or healthcare
• Exceptional creative instincts with a strong perspective on brand distinctiveness
• Proven track record in developing and executing brand campaigns from concept to launch
• Strong writing and storytelling skills to simplify complex ideas
• Experience collaborating with creative teams, designers, agencies, and executives
• Ability to build credibility with a sophisticated audience
• Comfortable balancing brand-building with achieving business outcomes

Benefits

• Medical, dental, and vision insurance
• 401(k) with company match
• Flexible PTO
• Unlimited travel budget to visit customer sites
• Bi-annual company off-sites
• Free meals in-office
• $5,000 relocation bonus
• Desk setup reimbursement
• Commuter benefits
• Monthly gym/wellness stipend
• An office in Jackson Square, steps from the water

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.