Brand Manager, Maui Moisture

Quality Talent Group; Springfield (NJ); Hybrid; USD 100,000 - 170,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Retirement program

EAP & wellbeing resources

Parental leave & fertility support

Learning & development

Job summary

Quality Talent Group is seeking a Senior Brand Manager to lead strategic initiatives for a consumer health-focused brand in the US market. The role involves developing multi-year plans and coordinating with North American and global teams to drive growth.

You will oversee product launches, pricing strategies, and go-to-market plans that scale across regions, with emphasis on insights-driven decision making and cross-functional alignment.

Qualifications

• Bachelor degree required in Marketing/Business or related field.
• 6+ years in brand management and marketing experience.
• Experience forecasting new products, insights gathering, and business case development.
• Experience collaborating with sales, trade, research partners, and regional stakeholders across geographies.

Responsibilities

• Develop a multi-year strategic business plan for the brand anchored in the US lead market with regional growth.
• Launch new products and build go-to-market plans including pricing and merchandising for global markets.
• Diagnose business performance in the US and key global markets and inform activation planning.
• Craft globally consistent, locally adaptable marketing communications and media plans with external partners.
• Collaborate with Customer Strategy, Innovation, Sales, Finance, Regulatory, and Legal to coordinate activities.

Skills

Brand management

Marketing strategy

Forecasting & insights

Cross-functional collaboration

Go-to-market planning

Education

Bachelor's degree in Marketing/Business or related field

Job description

Overview:

Recognized in 2024 by Seramount as one of the 100 Best Companies for Working Parents and Caregivers, the company also earned a place on the 2024 US Inclusion Index and Global Inclusion Index across 7 countries - Brazil, Canada, China, Germany, India, Japan, and the UK.

This is a global organization in the consumer health and personal care industry, with 135+ years of heritage, 22,000+ employees, and a presence across 100+ countries. Its portfolio includes iconic consumer health and personal care brands used by millions of people worldwide.

Benefits:

• Competitive benefits package.


• Paid time off.


• Health insurance benefits, including coverage for doctor visits and mental health care.


• Retirement program.


• Employee Assistance Program (EAP) and mental well-being resources.


• Global exercise/well-being reimbursement.


• Adoption, fertility, and surrogacy benefits.


• Global parental leave.


• Paid company holidays and volunteer time.


• Learning and development opportunities.

Qualifications

• A minimum of a bachelor's degree is required; preferably in Marketing/Business or a related field.


• 6+ years of brand management & marketing experience.


• Experience working on new product forecasting, insights gathering, and business case development.


• Experience working cross functionally with sales, trade customization, research partners, and regional stakeholders to bring innovation to market.


• Strong stakeholder management skills, including the ability to influence and align cross-functional partners across geographies and time zones.

Responsibilities

• Developing and implementing a multi-year strategic business plan for your brand that is anchored in the US lead market while enabling scalable growth across North America, EMEA, LATAM, and APAC.


• Launching new products and building comprehensive go-to-market plans, including pricing and merchandising strategies, that can be adapted across priority global markets.


• Diagnosing and analyzing business performance across the US lead market and key global markets to ensure sufficient new product tracking and post-campaign reporting to inform activation planning.


• Crafting globally consistent, locally adaptable marketing communications and impactful media plans with external agency partners.


• Collaborating with cross-functional partners including Customer Strategy, Innovation, Sales, Finance, Regulatory, and Legal to coordinate team activities/projects.