Brand Manager, Luxury Wine - Napa Valley (Hybrid)

Louis M. Martini Winery; St. Helena (CA); Hybrid; CAD 194,000 - 291,000; Full time

Benefits offered by this job

Employee wine shop

Profit sharing

401k plans

Health and dental insurance

Job summary

Louis M. Martini Winery, part of the Gallo family, seeks a Brand Manager to shape the future of one of Napa Valley's luxury wine brands. The role focuses on brand strategy, portfolio optimization, and driving measurable marketing impact.

You will collaborate across functions, guide campaigns, and balance short-term business needs with long-term growth, while traveling up to 50% and coordinating with a national network of partners.

Qualifications

• Master's degree plus 5 years of brand management experience or Bachelor's degree plus 7+ years in sales/marketing to include brand management responsibilities.
• Willingness to travel up to 50% of the time to designated locations and support in-market expectations.
• P&L management experience and ability to influence key stakeholders.

Responsibilities

• Lead development and execution of long-term brand strategies for Louis M. Martini to align with growth and profitability.
• Drive brand health, portfolio optimization, and cross-channel marketing programs to deliver measurable results.
• Develop compelling brand stories and communications strategies leveraging data-driven insights.

Skills

Brand management

P&L management

Strategic leadership

Cross-functional collaboration

Stakeholder influence

Education

Master's degree

MBA preferred

Tools

Wine industry knowledge

CPG industry exposure

Job description

Louis M. Martini Winery, part of the Gallo family, seeks a Brand Manager to shape the future of one of Napa Valley's luxury wine brands. The role focuses on brand strategy, portfolio optimization, and driving measurable marketing impact.

You will collaborate across functions, guide campaigns, and balance short-term business needs with long-term growth, while traveling up to 50% and coordinating with a national network of partners.