Brand Manager, Innovation Growth — Away-From-Home

Kraft Heinz; Chicago (IL); Hybride; USD 121 000 - 151 000; Plein temps

Résumé du poste

Kraft Heinz seeks a Brand Manager for Away From Home Innovation to guide the strategic development and execution of the AFH Taste Elevation Platform. You will lead ideation, curation, and commercialization of new products aligned with global trends, collaborating with R&D, culinary, insights, and sales to drive growth.

You will also manage stage-gate processes, influence packaging design, and refine product positioning to meet customer needs in AFH markets, while balancing financial goals and

Qualifications

• Bachelor's degree in business, marketing, or related field; MBA preferred.
• 5 to 7 years in marketing, product innovation, or brand management, with at least 3 years leading innovation/product development from concept to market in consumer goods.
• Proven success in developing and executing strategic marketing plans, including situation assessments and tactical initiatives.
• Experience leading cross-functional teams and managing multiple projects simultaneously, focusing on delivering results within agreed timelines.
• Strong project management, organizational, and analytical skills with data-driven decision making.
• Ability to simplify complex challenges, make quick decisions, and drive progress in fast-paced environments.
• Growth mindset focused on continuous learning and leveraging insights to fuel innovation.
• Results-oriented problem solver with ability to manage ambiguity and obstacles.
• Excellent verbal and written communication skills, with ability to influence stakeholders.
• Strategic thinker who can assess issues from multiple perspectives.
• Strong organizational agility and ability to remove roadblocks for the team.
• Advanced proficiency in Microsoft Office Suite.

Responsabilités

• Support development of a strategic approach to innovation aligned with market trends and AFH growth objectives.
• Lead commercialization of key pipeline initiatives and manage new product development from concept to market.
• Collaborate with R&D, culinary, insights, quality, legal, operations, sales, and finance for seamless execution.
• Foster an innovative culture within AFH and encourage calculated risk-taking for transformational growth.
• Support stage gate process with deliverables, timelines, and resource prioritization.
• Manage agency relationships for packaging design and lead consumer validation with insights team.
• Refine product positioning and messaging to meet target customer needs in AFH markets.
• Utilize syndicated data to analyze innovation performance and provide actionable recommendations.
• Maintain consumer-first mindset while balancing financial and operational considerations.

Connaissances

Brand management

Marketing strategy

Cross-functional leadership

Project management

Data-driven decisions

Communication skills

Microsoft Office

Formation

Bachelor's degree in business/marketing

MBA with marketing focus

Outils

Microsoft Office Suite

Description du poste

Kraft Heinz seeks a Brand Manager for Away From Home Innovation to guide the strategic development and execution of the AFH Taste Elevation Platform. You will lead ideation, curation, and commercialization of new products aligned with global trends, collaborating with R&D, culinary, insights, and sales to drive growth.

You will also manage stage-gate processes, influence packaging design, and refine product positioning to meet customer needs in AFH markets, while balancing financial goals and