Brand Manager - Incontinence

Essity North America Inc.; Philadelphia (Philadelphia County); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Vision insurance

Dental insurance

401(k) with match

Life & disability insurance

Employee assistance program

Paid time off & holidays

Scholarship program for employees’ ass

Employee discounts

Job summary

Essity North America Inc. seeks an experienced Brand Manager to lead brand building in local markets aligned with global strategy. The ideal candidate will reside in Philadelphia or Charlotte and drive market share growth.

You will own the local brand plan, activation touchpoints, and marketing execution, leveraging global materials and digital media to maximize impact in Health & Medical Solutions.

Qualifications

• 2+ years experience in brand or product management in healthcare preferred.
• Strong communication and collaboration skills.
• Financial acumen and understanding of P/L and pricing.

Responsibilities

• Own local markets brand P/L, brand building, and market share growth.
• Lead annual brand plans and define activation touchpoints in line with global guidance.
• Oversee local marketing implementation, use of global material, and digital media.
• Drive brand and innovation campaigns, tracking and adjustments.
• Manage brand assortment, product management, and pricing with global partners.
• Build brand value with healthcare providers, payers, clinicians and consumers.

Skills

Brand management

Brand strategy

Marketing communications

Digital marketing

Cross-functional collaboration

Education

Bachelor's Degree

Tools

CRM software

Marketing automation

Job description

Brand Manager

Who We Are

Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. We are a multi-billion-dollar company that is committed to breaking barriers to well-being. Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions.

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being. At Essity you will find a caring and compassionate culture where we remain grounded in our beliefs & behaviors.

About the Role

Essity Health and Medical Solutions is looking for an experienced Brand Manager who will be accountable for brand building in local markets in line with global brand strategies.

The ideal candidate should live in Philadelphia or Charlotte.

We’re looking for people who embody our values, aren’t afraid to challenge, innovate, experiment, and move at a fast pace. We’re always looking for ways to improve our products and ourselves. If this is you, we’d love to talk.

What You Will Do

• Local Markets brand owner, overall responsible of Brand P/L, brand building and profitable market share development
• Leads annual brand plans: owns brand A&P and defines brand activation touch points in line with global guidance.
• Responsible of marketing local implementation, usage of global material, reduction of non-working in markets, maximization of digital & paid media
• Leads Brand & Innovation campaign activation, tracking and corrective actions.
• Briefs Marketing Activation Manages about annual brand plan.
• Owns Brand assortment, product management and pricing in line with global guidance. Drives Assortment initiatives together with global partners (SC, GPM, GBIS, PMI)
• Brand Building expert toward health care providers, payers, clinicians and consumers.
• Identifies and supports generation of required clinical evidence for allocated product range and therapy areas
• Expert in capturing consumers and customers insights
• Provides feedback to the global brand strategy

Who You Are

• Bachelors Degree
• 2+ years experience in a Brand or Product Manager role in healthcare preferred
• Financial acumen and understanding
• Strong communication and collaborative skills
• Ability to set Marketing Plans
• Ability to demonstrate a strong work ethic
• Travel up to 20%

About Our DEI Culture

Guided by our Beliefs & Behavior, our culture is the foundation that connects our history with our future. At Essity, care, collaboration and inclusion are more than buzzwords, they are practiced on an everyday basis. And with a purpose of breaking barriers to wellbeing, promoting gender equality and enable customers and consumers to lead a fuller life at all stages of life, DEI is in our core.

As we work in diverse teams across geographies, cultures and professional areas, inclusive leadership is something we expect from ourselves and each other. In our leadership platform, we express this as leveraging the power of differences. From experience we know that diverse and inclusive teams are key to innovate and profitably grow our business while simultaneously address our ambitious climate targets.

What We Can Offer You

At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.

Compensation and Benefits:

Expected Compensation

Competitive annual salary + annual incentive bonus + benefits

Pay offered may vary depending on multiple individualized factors such as knowledge, skills, and experience.

Along with competitive pay you will be eligible for the following benefits:

• United Healthcare PPO / EyeMed Vision Insurance / Delta Dental Insurance
• Wellness program provided through Rally
• Healthcare and Dependent Care Flexible Spending Accounts (FSA)
• 401(k) with employer match and annual employer base contribution
• Company paid Basic Life, AD&D, short-term and long-term disability insurance
• Employee Assistance Program
• PTO offering with Paid Holidays
• Voluntary benefits to include: critical illness, hospital indemnity, and accident insurance
• Employee discounts program
• Scholarship program for children of Essity employees.

Collaborative and Caring Culture | Empowerment & Engaged People | Work with Impact and A Powerful Purpose | Individual Learning & Career Growth | Health & Safety Priority | Sustainable Value Together| Innovation| Sustainable Working Life | Competitive Total Rewards

Additional Information

The Company is committed to equal employment opportunity and providing reasonable accommodations to qualified candidates and employees pursuant to applicable law. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, military and veteran status, gender identity or expression, genetic information, or any other characteristic protected by federal, state, or local law.

If you require reasonable accommodation as part of the application process please contact [e-mail]

Together, we are improving lives, every day

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.