Brand Manager, Emerging Growth & Innovation

Blue Diamond Growers; Sacramento (CA); Hybrid; USD 127,000 - 165,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Blue Diamond Growers in California is seeking a Brand Manager for Emerging Business who blends brand management with innovation to grow new and emerging ventures. You will lead cross-functional teams and shape strategy from opportunity through commercialization to unlock growth.

Ideal candidates bring 3+ years in CPG brand management, strong data-d 분석 and P&L awareness, plus experience with portfolio development and go-to-market execution. The role supports a hybrid work model.

Qualifications

• 3+ years of CPG Brand Management, Marketing or related commercial experience.
• Experience diagnosing business performance using syndicated and financial data.
• Understanding of Product, Price, Promotion and Place and their impact on performance.

Responsibilities

• Build deep understanding of the business by connecting consumer, customer, syndicated and financial performance to identify growth opportunities.
• Diagnose performance and recommend solutions using the 4Ps as levers.
• Set marketing priorities and lead execution with cross-functional teams to meet objectives.

Skills

Brand management

Marketing

Cross-functional leadership

Data-driven decisions

Strategic thinking

Education

Bachelor’s degree in Business Administration/Marketing or related field

Tools

Excel

Job description

Blue Diamond Growers in California is seeking a Brand Manager for Emerging Business who blends brand management with innovation to grow new and emerging ventures. You will lead cross-functional teams and shape strategy from opportunity through commercialization to unlock growth.

Ideal candidates bring 3+ years in CPG brand management, strong data-d 분석 and P&L awareness, plus experience with portfolio development and go-to-market execution. The role supports a hybrid work model.