Brand Manager

Cushman & Wakefield; City of Rochester (NY); Presencial; USD 76.000 - 123.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Mentorship

Flexible schedule

Benefits

Descripción de la vacante

Cushman & Wakefield in Rochester, NY seeks a Brand Manager to own brand strategy across verticals, linking demand-gen with sales outcomes. The role emphasizes ownership of the brand narrative, pipeline metrics, and strategic storytelling.

The position offers mentorship, benefits, and a flexible schedule to support Rochester life, with a compensation range of $76,000 to $123,000 annually for a contracted role. Interviews are ongoing this month for Rochester candidates.

Formación

• Solid understanding of brand strategy and demand-generation practices.
• Ability to translate marketing promises into sales-ready messages.
• Experience with marketing automation roadmaps.

Responsabilidades

• Sharpen the Brand Manager value prop for each vertical we touch.
• Strong command of Brand Strategy with demand-generation experience.
• Build the Brand Strategy report leadership checks before the NY review.
• Turn Cushman & Wakefield's differentiator into a 30-second pitch.
• Track pipeline performance and report results to leadership weekly.
• Pitch upsells that feel like favors, not invoices.
• Close the gap between marketing promises and sales delivery.
• Pull the craft-obsessed case study that closes a stalled Rochester deal.

Conocimientos

Brand strategy

Demand generation

Marketing automation

Descripción del empleo

If chasing flat numbers bores you, the Brand Manager seat at Cushman & Wakefield comes with quotas worth beating and Content Marketing worth mastering. What anchors this Rochester job is ownership; the $76,000 - $123,000, the contract hours, the 6-year ask all hang off that.

Key Responsibilities

• Sharpen the Brand Manager value prop for each vertical we touch
• Strong command of Brand Strategy, with 7 of demand-generation experience
• Build the Brand Strategy report leadership checks before the NY review
• Turn Cushman & Wakefield's hands-dirty differentiator into a thirty-second pitch
• Track pipeline performance and report results to leadership each week
• Pitch upsells that feel like favors, not invoices
• Close the gap between what marketing promises and sales delivers
• Pull the craft-obsessed case study that closes a stalled Rochester deal

What You'll Bring

• Customer-focused outlook with strong interpersonal skills
• Familiarity with the rhythms of a maker-minded contract team
• Solid understanding of sales marketing best practices and industry standards
• Manager fluency in Critical Thinking, with Marketing Automation on your roadmap
• Comfort being accountable for a learning-obsessed outcome in a contract role
• Ability to learn new sales marketing systems quickly and apply them effectively

What began as two engineers and a whiteboard in Rochester is now Cushman & Wakefield, a question-everything team obsessed with getting Content Marketing right. Decisions at Cushman & Wakefield come with a name attached, because ownership without accountability is just noise.

Our Cushman & Wakefield offer leans on substance: $76,000 - $123,000, mentorship, benefits, and a flexible schedule that respects Rochester life.

Interviews for Rochester, NY candidates are being booked throughout the month.