Brand & Growth Marketing Specialist (On-Site)

General Wholesale Inc; Southfield (MI); On-site; USD 50,000 - 70,000; Full time

Job summary

General Wholesale Inc. seeks a Marketing Specialist to lead campaigns, strengthen brand identity, and produce high-quality digital and print marketing materials. The role focuses on strategy, content creation, and coordinating with sales to drive growth.

The candidate will craft campaigns, maintain branding, and develop assets for social media, websites, and print collateral, while ensuring consistency across channels. This on-site role requires a hands-on, proactive marketer.

Qualifications

• Bachelor's degree in Marketing, Graphic Design, Communications, Digital Media, or related field.
• Minimum 3 years of experience in marketing and graphic design.
• Strong portfolio showcasing marketing campaigns and design work.
• Expert proficiency in Figma, Canva Pro, Adobe Photoshop, Adobe Premiere Pro, Illustrator, and InDesign.
• Experience creating B2B and B2C marketing campaigns.
• Excellent understanding of branding, typography, color theory, and layout.
• Strong communication, organization, and time-management skills.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Develop annual and quarterly marketing plans.
• Collaborate with management and sales teams to support business growth.
• Design professional marketing materials for digital and print.
• Maintain consistent branding across all platforms.
• Create engaging visual content that increases customer engagement.
• Assist in product photography, promotional videos, and digital storytelling.
• Analyze campaign performance and recommend improvements.
• Stay current with marketing technologies and design best practices.

Skills

Strong communication

Organization

Time management

Collaborative

Proactive

Creative

Education

Bachelor's degree in Marketing, Graphic Design, Communications, Digital Media, or related field

Tools

Figma

Canva Pro

Adobe Photoshop

Adobe Premiere Pro

Illustrator

InDesign

Job description

General Wholesale Inc. seeks a Marketing Specialist to lead campaigns, strengthen brand identity, and produce high-quality digital and print marketing materials. The role focuses on strategy, content creation, and coordinating with sales to drive growth.

The candidate will craft campaigns, maintain branding, and develop assets for social media, websites, and print collateral, while ensuring consistency across channels. This on-site role requires a hands-on, proactive marketer.