Brand Growth Leader: Multi-Channel Marketing

Shopko; Green Bay (WI); On-site; USD 70,000 - 95,000; Full time

Job summary

Fielmann USA is seeking a Brand Manager in Green Bay, WI to lead content creation and brand storytelling across paid, owned, and earned media, driving campaigns and promotions. You will manage the content calendar, coordinate with IT and merchandising, guide the content team, and oversee external agencies to optimize performance and ROI.

The role requires a Bachelor’s degree in marketing or a related field and 2–4 years of progressive marketing experience, with strong leadership and

Qualifications

• Bachelor’s degree in marketing, communications, business or related field.
• 2–4 years’ progressive marketing experience.
• Strong leadership, coaching and team development experience.
• Strong verbal and written communication and interpersonal skills.
• Ability to manage multiple workloads and meet deadlines.

Responsibilities

• Lead content creation and brand storytelling across paid, owned and earned media channels.
• Manage the content calendar and guide campaigns, messaging, assets, and promotions.
• Oversee multi-channel campaigns and measure performance to drive ROI and sales.
• Manage external agency relationships to optimize content delivery.
• Direct production, schedule resources in Asana, and coordinate cross-functional priorities.
• Lead copywriting across channels and ensure brand voice is consistent.

Skills

Brand management

Content planning

Leadership

Communication

Time management

Collaboration

MS Office

Education

Bachelor’s Degree in marketing, communications, business or related field

Tools

Asana

Job description

Fielmann USA is seeking a Brand Manager in Green Bay, WI to lead content creation and brand storytelling across paid, owned, and earned media, driving campaigns and promotions. You will manage the content calendar, coordinate with IT and merchandising, guide the content team, and oversee external agencies to optimize performance and ROI.

The role requires a Bachelor’s degree in marketing or a related field and 2–4 years of progressive marketing experience, with strong leadership and