Brand Growth Lead — Family & Group Meals

KFC Corporation; Plano (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

The Brand Manager, Group Meals at KFC Corporation leads the family and sharing business—buckets, family meals, and group occasions—driving concepts from validated ideas to market.

Reporting to the Sr Director, Retail Marketing, this leader creates the annual group-meals plan, manages the promotional calendar and financial targets, and guides cross-functional teams, agencies, and franchisees to execute the strategy across the system.

Job description

The Brand Manager, Group Meals at KFC Corporation leads the family and sharing business—buckets, family meals, and group occasions—driving concepts from validated ideas to market.

Reporting to the Sr Director, Retail Marketing, this leader creates the annual group-meals plan, manages the promotional calendar and financial targets, and guides cross-functional teams, agencies, and franchisees to execute the strategy across the system.