Brand Growth Lead

Post Holdings, Inc.; New Albany (OH); On-site; USD 75,000 - 95,000; Full time

Job summary

Bob Evans Farms, Inc. is seeking an Associate Brand Manager to drive growth by applying analytics and cross-functional leadership. This role supports brand programs, expansion into new markets, and strong customer relationships to achieve revenue targets.

The position emphasizes strategic brand stewardship, collaboration with marketing and sales, and delivering accountable ROI on marketing initiatives. A entrepreneurial, fast-paced environment is described.

Qualifications

• Bachelor’s Degree in Marketing or related field required; Master’s preferred.
• 2–4 years of marketing experience in CPG or related field.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).

Responsibilities

• Lead and manage projects that deliver net sales and profit growth for assigned categories.
• Operate as steward of the brand ensuring strategic alignment of marketing execution and the 4 Ps.
• Develop monthly reporting and analysis packages to inform leadership of trends and actions.
• Partner with cross-functional teams to ensure alignment and success.
• Prepare periodic market assessments and ROI analyses to support selling stories and actions.
• Enable packaging graphics execution projects with agency briefing and timelines.
• Demonstrate strong financial acumen to forecast performance.

Skills

Communication

Leadership

Project management

Team collaboration

Business judgment

Education

Bachelor’s degree in Marketing

Master’s degree preferred

Tools

MS Office

Job description

Bob Evans Farms, Inc. is seeking an Associate Brand Manager to drive growth by applying analytics and cross-functional leadership. This role supports brand programs, expansion into new markets, and strong customer relationships to achieve revenue targets.

The position emphasizes strategic brand stewardship, collaboration with marketing and sales, and delivering accountable ROI on marketing initiatives. A entrepreneurial, fast-paced environment is described.