Brand Growth Associate Manager - Data-Driven

Riviana Foods Inc. - USA

Houston (TX)

On-site

USD 65,000 - 90,000

Full time

3 days ago
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Benefits offered by this job

Competitive Salary (base and bonus)
Comprehensive benefits
401(k) retirement plan
Career development opportunities
Meaningful impact on brand growth
Collaborative team environment

Job summary

Riviana Foods Inc. in Houston seeks an Associate Brand Manager to drive growth across our core brand and support the portfolio.

You will combine strategic thinking, analytics, and cross-functional leadership to deliver on brand plans and market opportunities. Collaborate with Sales, Consumer Insights, Finance, R&D, and supply chain to develop campaigns, manage projects from concept to launch, and translate data into actionable recommendations.

Qualifications

  • Bachelor's degree required; MBA preferred.
  • 1-4 years of marketing, brand management, category management, consumer insights, or related experience.
  • Strong analytical and problem-solving skills.
  • Experience utilizing syndicated data and market research tools preferred.
  • Excellent project management and organizational skills.
  • Ability to manage multiple priorities and timelines simultaneously.
  • Strong written, verbal, and presentation skills.
  • Demonstrated ability to influence cross-functional teams without direct authority.

Responsibilities

  • Lead development and execution of brand initiatives, campaigns, and business-building projects for a primary brand.
  • Support annual brand planning, strategic recommendations, and growth initiatives.
  • Manage innovation, renovation, packaging, and commercialization projects from concept through launch.
  • Analyze brand performance, identify opportunities and risks, and provide recommendations to leadership.
  • Partner with agency teams to develop consumer-facing marketing programs and creative assets.
  • Coordinate cross-functional teams to ensure projects remain on strategy and on timeline.
  • Support budget tracking, forecasting, and performance measurement of key initiatives.
  • Develop clear and compelling presentations for leadership reviews and business updates.
  • Conduct category, consumer, competitive, and marketplace analyses to uncover insights and opportunities across the portfolio.
  • Support cross-brand business reviews, scorecards, and performance reporting.
  • Develop actionable insights from syndicated data, retailer trends, consumer research, and internal business metrics.

Skills

Analytical thinking
Cross-functional collaboration
Project management
Excel
PowerPoint
Presentation skills

Education

Bachelor's degree
MBA preferred

Tools

Microsoft Excel
PowerPoint

Job description

Riviana Foods Inc. in Houston seeks an Associate Brand Manager to drive growth across our core brand and support the portfolio.

You will combine strategic thinking, analytics, and cross-functional leadership to deliver on brand plans and market opportunities. Collaborate with Sales, Consumer Insights, Finance, R&D, and supply chain to develop campaigns, manage projects from concept to launch, and translate data into actionable recommendations.

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