Brand & Growth Director for a Faith-Based Community

Abundant Life Wilmington; Salem (NH); On-site; USD 85,000 - 110,000; Full time

Job summary

Abundant Life Wilmington is seeking a Director of Marketing and Communications to lead branding and outreach for the church, Learning Center, and K–8 school. This on-site, full-time role will develop integrated plans, coordinate campaigns, and ensure consistent messaging across channels.

You will work with ministry, school, and childcare teams to grow engagement, monitor results, and steward the brand in line with the church’s mission and values.

Qualifications

• Role requires strong marketing skills to lead branding and promotion.
• Experience designing strategic campaigns and understanding community needs.
• Experience supporting enrollment growth for school and childcare.
• Nonprofit, education, faith-based experience beneficial.
• Strong written and verbal communication skills.
• Proficient with digital marketing tools, social media, email marketing, and CMS.
• Ability to manage projects and collaborate with cross-functional teams.
• Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent.
• Alignment with Abundant Life’s Christian mission and values.

Responsibilities

• Oversee development of integrated marketing plans across church, childcare, and school.
• Manage campaigns and ensure consistent messaging across digital, print, and in-person channels.
• Plan market research and promotional initiatives to engage families and community.
• Maintain website and social media content and coordinate with ministry and school leaders.
• Monitor performance metrics and optimize outreach efforts to grow enrollment and engagement.
• Steward the Abundant Life brand in alignment with mission and values.
• Supervise external vendors or contractors as needed.
• Support internal communications to keep staff and families informed.

Skills

Marketing

Marketing Management

Market Planning

Market Research

Enrollment Growth

Nonprofit Experience

Communications

Digital Marketing

Social Media

Email Marketing

CMS

Project Management

Education

Bachelor's Degree

Equivalent Experience

Tools

CMS

Social Media Tools

Email Marketing

Analytics Tools

Job description

Abundant Life Wilmington is seeking a Director of Marketing and Communications to lead branding and outreach for the church, Learning Center, and K–8 school. This on-site, full-time role will develop integrated plans, coordinate campaigns, and ensure consistent messaging across channels.

You will work with ministry, school, and childcare teams to grow engagement, monitor results, and steward the brand in line with the church’s mission and values.