Brand Experience Designer, Consumer Brand (Remote)

OpenKrill; United States; Hybrid; USD 110,000 - 160,000; Full time

Job summary

Toast is seeking a Brand Experience Designer to define and build the consumer-facing brand across product and marketing. You will shape how the Toast Consumer brand looks, sounds, and behaves end to end, unifying identity and experience for diners across surfaces.

You’ll partner with product designers, engineers, and growth teams to ensure a cohesive brand presence from onboarding to receipts, with a focus on a living identity system and a bold voice that resonates with millions of diners.

Qualifications

• 8+ years in brand design for consumer products with a portfolio showing a brand you built or meaningfully evolved.
• Proven ability to translate brand strategy into identity systems and shipped work within a product team.
• Experience collaborating with product design, engineering, and marketing to ensure brand consistency.

Responsibilities

• Evolve Consumer brand into a complete identity system: visual language, voice and tone, motion, illustration, and photography.
• Bring the brand into the product experience: onboarding, empty states, celebrations, loyalty moments, transitions, and haptics.
• Lead brand direction for marketing across launches, paid/social, lifecycle emails, and app store.
• Define how the brand appears in restaurant touchpoints (POS, receipts, in-service moments) for a seamless guest experience.

Skills

Brand design for consumer products

Design systems

Portfolio reasoning behind brand work

Tools

Figma

After Effects

Rive

Job description

Toast is seeking a Brand Experience Designer to define and build the consumer-facing brand across product and marketing. You will shape how the Toast Consumer brand looks, sounds, and behaves end to end, unifying identity and experience for diners across surfaces.

You’ll partner with product designers, engineers, and growth teams to ensure a cohesive brand presence from onboarding to receipts, with a focus on a living identity system and a bold voice that resonates with millions of diners.