Brand Engagement Manager

Aquent; El Segundo (CA); On-site; USD 90,000 - 140,000; Full time

Job summary

Aquent is seeking a dynamic communications professional to lead integrated PR and influencer campaigns in the beauty space, spanning creator programs, events, and cross‑functional collaboration. You will craft compelling narratives, manage agency partnerships, and drive brand storytelling across traditional, digital, and social channels.

Ideal candidates bring 5+ years in PR/influencer marketing for fragrance or beauty, plus excellent writing and presentation skills.

Qualifications

• Minimum 5+ years of progressive experience in PR, influencer marketing, and social media within fragrance, fashion, and/or beauty sectors.
• Bachelor’s Degree.
• Proven experience executing impactful PR and social media campaigns, including creator campaigns.
• Established network within press, influencers, events, social media, and the broader beauty industry.
• Excellent writing skills and interpersonal communication.

Responsibilities

• Promote brand voices across traditional, digital, and social media channels, ensuring content is on-brand and deployed per best practices.
• Employ integrated communications strategies to build and sustain brand images for external audiences.
• Manage influencer strategy and campaign execution with agencies and creators.
• Generate compelling content for social media and retail partners.
• Assist in planning and execution of special events and sponsorships as needed.
• Research vendors to inquire about services and rates for activations.
• Create comprehensive proposals and recaps for activations and events.
• Responsible for day‑to‑day communication planning and execution, including campaign development, media relations, and event organization.
• Build and develop strong relationships across the industry as well as internally with other departments and global teams.

Skills

PR strategy

Influencer marketing

Social media strategy

Communications

Content creation

Cross-functional collaboration

Education

Bachelor's Degree

Tools

PowerPoint

Excel

Job description

Skill is partnering with a leading and innovative company at the forefront of the beauty and consumer goods industry, renowned for its commitment to excellence and groundbreaking products. This is an incredible opportunity to make a significant impact, shaping brand voices and driving consumer engagement across dynamic platforms. You’ll be instrumental in crafting compelling narratives, building influential relationships, and executing impactful campaigns that resonate with a modern audience, directly contributing to the success and visibility of beloved brands.

About the Role

We are seeking a dynamic and versatile communications professional who thrives in a fast‑paced, entrepreneurial environment. This role is perfect for a “jack of all trades” with a passion for advocacy and influence, ready to tackle diverse challenges from creator campaigns to event execution. You will be a central figure in orchestrating 360° communications strategies, working cross‑functionally with various teams and agencies to bring innovative ideas to life. Your ability to juggle multiple priorities, communicate effectively, and quickly adapt to new platforms will be key to your success in this high‑impact position.

What You’ll Do

• Promote brand voices and aesthetics across traditional, digital, and social media channels, ensuring all content is on‑brand and deployed according to best practices.
• Employ integrated communications strategies to build and sustain brand images for external audiences.
• Manage influencer strategy and campaign execution, including working with various agencies and creators.
• Generate compelling content for social media and retail partners.
• Assist in the planning and execution of special events and sponsorships as needed.
• Research and contact vendors to inquire about services and rates for activations.
• Create comprehensive proposals and recaps for activations and events.
• Responsible for day‑to‑day communication planning and execution, including campaign development, media relations, and event organization.
• Build and develop strong relationships across the industry as well as internally with other departments and global teams.

What You’ll Bring

• Minimum of 5+ years of progressive experience specific to PR, influencer marketing, and social media content/strategy within the fragrance, fashion, and/or beauty sectors.
• Bachelor’s Degree.
• Proven professional experience executing impactful PR and social media campaigns, including creator campaigns.
• An established network within press, influencers, events, social media, and the broader beauty industry.
• Exceptional communication and interpersonal skills, with the ability to effectively communicate within teams and cross‑collaborate.
• Excellent writing skills, alongside proficiency in Powerpoint and Excel.
• A self‑starter mentality, action‑oriented with a positive “can do” attitude, thriving in a fast‑paced entrepreneurial environment.
• Strong skills in learning new platforms and adapting to evolving digital landscapes.