Brand & Creative Strategy Lead — Storytelling & Growth

The Standard; United States; Remote; USD 131,000 - 209,000; Full time

Benefits offered by this job

401(k) with company contributions

Annual incentive bonus plan

Generous paid time off

Career growth opportunities

Volunteer time off

Job summary

The Senior Director, Brand and Creative Strategy at The Standard leads end-to-end creative development for Corporate Marketing. This role heads a team of writers and designers focused on growing The Standard’s brand through storytelling and aligning with corporate priorities. It also collaborates with Corporate Communications on brand strategy and compliance.

Occasional travel may be required for planning, team building, and conferences as needed.

Qualifications

• Bachelor’s degree with business focus; Master’s degree a plus.
• 8+ years’ progressively responsible experience in marketing or creative services.
• Demonstrated skills in team leadership, strategic thinking, brand management, analysis, vendor management, relationship building and negotiation.
• Ability to communicate and implement plans, leverage and align multiple constituencies.
• Experience negotiating with stakeholders including vendors and business partners to reach consensus.

Responsibilities

• Lead end-to-end creative development for Corporate Marketing at The Standard.
• Direct a team of writers and designers to grow The Standard’s brand through storytelling.
• Ensure alignment to corporate priorities and deliver campaigns across channels.
• Partner with Corporate Communications to engage brand strategy and compliance.
• Occasional travel may be required.

Skills

Team leadership

Strategic thinking

Brand management

Vendor management

Negotiation

Stakeholder management

Presentation skills

Relationship building

Education

Bachelor's degree in business

Master's degree a plus

Job description

The Senior Director, Brand and Creative Strategy at The Standard leads end-to-end creative development for Corporate Marketing. This role heads a team of writers and designers focused on growing The Standard’s brand through storytelling and aligning with corporate priorities. It also collaborates with Corporate Communications on brand strategy and compliance.

Occasional travel may be required for planning, team building, and conferences as needed.