Brand Copy Lead — Remote, Global Storytelling

Replit; United States; On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Remote-First environment

Flexible Work Hours

Disability insurance (short/long-term)

Home Office Set-Up Stipend

Health, Dental, Vision, and Life

Monthly Expenses Stipend

401k Program

Commuter Benefits

Annual Offsites (4/year)

Parental and Baby Bonding Leave

Flexible PTO + Holidays

Equity

Job summary

Replit is seeking a Brand Writer to shape how its voice travels across the world. You’ll craft breakthrough copy for campaigns, assets, and product surfaces, ensuring clarity, consistency, and cultural impact.

Reporting to the Executive Creative Director, you’ll define brand voice, lead high-profile launches, and collaborate with design, marketing, product, and external partners to bring the narrative to life. A 6+ year track record in brand writing and a strong portfolio are required.

Qualifications

• 6+ years of experience in brand writing or copywriting at leading agencies, technology companies, or in-house creative teams.
• Portfolio demonstrates conceptual strength and world-class copywriting across campaigns, platforms, and marketing assets.

Responsibilities

• Define and evolve Replit’s brand voice, tone, and narrative across all communications.
• Lead copywriting for high-profile product launches, campaigns, events, and cultural activations.
• Write and adapt marketing assets across channels — web, social, email, paid media, video scripts, event copy, and more.
• Create scalable editorial guidelines and frameworks that empower teams across the company to write with excellence.
• Collaborate with designers, marketers, strategists, and agency partners.
• Elevate the quality of writing across every touchpoint, advocating for clarity, creativity, and brand-led thinking.
• Explore new creative formats and cultural opportunities that push the Replit story forward.

Skills

Brand writing

Copywriting

Storytelling

Cross-functional collaboration

Creative strategy

Portfolio

Job description

Replit is seeking a Brand Writer to shape how its voice travels across the world. You’ll craft breakthrough copy for campaigns, assets, and product surfaces, ensuring clarity, consistency, and cultural impact.

Reporting to the Executive Creative Director, you’ll define brand voice, lead high-profile launches, and collaborate with design, marketing, product, and external partners to bring the narrative to life. A 6+ year track record in brand writing and a strong portfolio are required.