Brand Content Manager CPG / Food & Beverage (New Jersey, USA)

Talent Focus Executive Search and Consulting; New Jersey; On-site; USD 70,000 - 95,000; Full time

Job summary

Talent Focus Executive Search and Consulting seeks a Brand Content Manager to own organic social and short-form content for a growing national food brand in New Jersey. You will lead content creation, strategy and performance analysis, shooting and editing video across platforms, with AI-powered tools to speed production and optimize results.

Ideal candidates have 5+ years in social media or content creation, a strong portfolio, platform-native storytelling skills, and an entrepreneurial,

Qualifications

• 5+ years’ experience in social media or content creation across consumer-facing brands.
• Strong portfolio demonstrating creative range and platform-native thinking.
• Entrepreneurial, resourceful, and highly motivated with a build, not just manage, mindset.

Responsibilities

• Own social strategy and content creation across Instagram, Facebook, TikTok and emerging platforms.
• Develop, shoot and edit engaging short-form video content.
• Use AI-powered tools to accelerate production, test ideas and improve performance.
• Collaborate with marketing leadership and agency partners to align organic and paid content.
• Analyze performance and adapt content based on consumer resonance.

Skills

Social media

Content creation

Video editing

Platform-native storytelling

AI tools

Tools

AI content tools

Analytics tools

Job description

Brand Content Manager | New Jersey | On-Site

Talent Focus is supporting a fast-growing consumer packaged goods business in its search to recruit a Brand Content Manager to join its team in New Jersey.

This is a hands-on opportunity for a highly creative content professional to take ownership of organic social and short-form content for a rapidly scaling national food brand already available in thousands of grocery stores across the US.

The successful candidate will think like a content creator first — someone who understands hooks, pacing, platform-native storytelling and what it takes to stop the scroll.

You’ll own social strategy and content creation across Instagram, Facebook, TikTok and emerging platforms, developing, shooting and editing engaging short-form video while using AI-powered creative and editing tools to accelerate production, test ideas and improve performance.

You’ll also work closely with internal marketing leadership and agency partners to ensure organic and paid content are aligned, while constantly analyzing performance and adapting based on what is resonating with consumers.

We’re looking for someone with 5+ years’ experience in social media or content creation, ideally within food, CPG or another consumer-facing brand, together with a strong portfolio demonstrating genuine creative range and platform-native thinking.

Experience using AI-assisted content tools is important, but above all, we’re looking for someone entrepreneurial, resourceful and highly motivated who wants to build content rather than simply manage campaigns.

If you’re a creative content specialist who understands how to turn great ideas into highly engaging social content, we’d love to hear from you.