Brand & Communications Specialist

Berkshire Bank Company; Glastonbury (CT); On-site; USD 30,000 - 50,000; Full time

Job summary

Berkshire Bank is seeking a Content & Communications Specialist in Glastonbury, CT, focused on producing clear written and visual content for PR, social media and employee communications. You will collaborate with internal clients, support editorial calendars, and help elevate brand awareness.

The role requires strong writing, editing, and planning skills, plus comfort with photography, video production, and social media analytics. Some travel may be needed to support campaigns.

Qualifications

• Bachelor's degree in Journalism, Communications or Digital Media preferred
• 1–3 years in professional communications; PR or journalism preferred
• Internships in PR/journalism encouraged

Responsibilities

• Plan, create and distribute written and visual content across media
• Draft and execute PR, social media and employee communications to boost brand and inform employees
• Support internal clients (HR, IT, leadership) with communications needs
• Support editorial calendars and metrics reporting
• Capture high-quality visuals (photo/video) and proofreading for accuracy
• Coordinate social media monitoring, respond to trends and manage risk
• Maintain media contacts database and department procedures
• Occasional travel within footprint

Skills

Content creation

Effective communication

Writing & proofreading

Social media management

Project management

Education

Bachelor's degree in Journalism or Communications

Tools

Microsoft Office

Adobe Creative Suite

SharePoint

CisionOne

Spout Social

ClipChamp

Job description

Berkshire Bank is seeking a Content & Communications Specialist in Glastonbury, CT, focused on producing clear written and visual content for PR, social media and employee communications. You will collaborate with internal clients, support editorial calendars, and help elevate brand awareness.

The role requires strong writing, editing, and planning skills, plus comfort with photography, video production, and social media analytics. Some travel may be needed to support campaigns.