Brand & Communications Director, Corporate Strategy

Aspen Enterprises LTD; Gonzales (TX); Presencial; USD 155.000 - 175.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health care plan (medical, vision, and

dental insurance

Quarterly incentive bonus

Paid time off

Parental leave

401(K)

Descripción de la vacante

Finlays Solutions seeks a Director of Corporate Brand & Communications to shape, protect, and advance the company’s brand, narrative, and reputation. This senior leader reports to the Chief Corporate Affairs Officer and collaborates with Marketing, HR, Government Relations, and leadership to ensure alignment between enterprise branding and product brands.

The role leads corporate communications, media relations, and executive messaging, building a cohesive enterprise communications platform

Formación

• 10+ years of experience in corporate communications, corporate brand, public relations, reputation management, or related disciplines.
• Significant experience leading corporate brand and/or enterprise communications programs.
• Experience working with C-suite executives and senior business leaders.
• Demonstrated experience managing complex communications issues and multiple stakeholder audiences.
• Experience leading teams and managing agencies or external partners.

Responsabilidades

• Lead the development, implementation, and ongoing evolution of the organization's corporate brand strategy, positioning, purpose, and identity.
• Collaborate with the leadership team to articulate the enterprise corporate narrative, key messages, and reputation.
• Establish corporate brand standards, governance processes, and guidelines, ensuring consistent expression of the brand across functions, locations, and stakeholder groups.
• Ensure the corporate brand reflects the organization's purpose, strategy, values, culture, and desired reputation.
• Partner with Marketing to maintain alignment between the corporate brand and product/customer brands.
• Develop crisis communications protocols, response plans, stakeholder messaging, and executive communications.
• Coordinate with Legal, Operations, HR, Government Relations, and executive leadership during significant issues.
• Oversee enterprise-level content across corporate websites, social channels, presentations, reports, videos, publications, and leadership platforms.

Conocimientos

Experience with C-suite

Stakeholder management

Reputation management

People leadership

Agency management

Educación

Bachelor’s degree in communications, PR, journalism, marketing, business

Advanced degree preferred

Descripción del empleo

Finlays Solutions seeks a Director of Corporate Brand & Communications to shape, protect, and advance the company’s brand, narrative, and reputation. This senior leader reports to the Chief Corporate Affairs Officer and collaborates with Marketing, HR, Government Relations, and leadership to ensure alignment between enterprise branding and product brands.

The role leads corporate communications, media relations, and executive messaging, building a cohesive enterprise communications platform