Brand & Commerce Creative Lead — Visuals & E-commerce

Burn Boot Camp; Cornelius (NC); On-site; USD 70,000 - 100,000; Full time

Job summary

Burn Boot Camp in Cornelius, NC is seeking a mid-level Brand + Commerce Manager to own the look, feel, and creative execution of our retail presence across wholesale, e-commerce, and marketing. You will lead photoshoots, create marketing assets, and coordinate with the Marketing and Performance teams to ensure assets are on-brand, timely, and launch-ready.

This role requires a strong aesthetic eye, digital fluency, and the ability to manage multiple creative streams from concept through handoff

Qualifications

• 3–5 years of experience in content creation, brand marketing, e-commerce merchandising, or a related creative/digital role.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent design tools.
• Experience working with e-commerce platforms (Shopify preferred) and understanding of how content decisions impact conversion.

Responsibilities

• Own the visual presentation of retail products across B2B and B2C platforms, ensuring consistent brand standards, quality imagery, and an elevated shopping experience.
• Audit platform content regularly and proactively identify opportunities to improve product photography, copy, layout, and merchandising.
• Manage all product content for accuracy, completeness, and brand alignment across every channel.
• Partner with the Retail Operations Coordinator to ensure product data accuracy supports the visual presentation layer.
• Lead all retail photoshoots from pre-production through delivery — including shot lists, styling, talent coordination, location or studio logistics, and post-production review.
• Develop creative briefs that translate the department’s seasonal assortment and brand direction into compelling visual stories.

Skills

Content Creation

Brand Marketing

E-commerce Merchandising

Photoshoots Leadership

Project Management

Collaboration

Education

Bachelor's degree in marketing, visual communications, fashion

Tools

Adobe Creative Suite

Shopify

Job description

Burn Boot Camp in Cornelius, NC is seeking a mid-level Brand + Commerce Manager to own the look, feel, and creative execution of our retail presence across wholesale, e-commerce, and marketing. You will lead photoshoots, create marketing assets, and coordinate with the Marketing and Performance teams to ensure assets are on-brand, timely, and launch-ready.

This role requires a strong aesthetic eye, digital fluency, and the ability to manage multiple creative streams from concept through handoff