Brand Campaign Architect

Affirm; Los Angeles, San Francisco (CA, CA); Hybrid; CAD 133,000 - 183,000; Full time

Benefits offered by this job

Health coverage for you and dependents

Time off

Employee stock purchase plan

Equity rewards

Remote-first work model

Job summary

Affirm is a remote-first company in Canada reinventing credit. We are seeking a Brand Manager to translate business priorities into campaigns that shift perception and drive measurable demand.

You’ll own campaign strategy from brief through launch, aligning partners, sharpening priorities, and ensuring every expression strengthens the Affirm brand. You’ll bring 8–10 years in brand marketing, experience managing full campaigns in agency and in-house settings, and a track record of building brand

Qualifications

• 8–10 years in brand marketing or a closely related discipline.
• Experience managing full campaigns from strategy to launch.
• Strong ability to translate insight into briefs and campaigns.

Responsibilities

• Own campaign strategy and architecture for priority brand and partner moments.
• Lead brief development for partner campaigns across cross-functional teams.
• Set GTM strategy and budget allocation for campaigns.
• Define reusable frameworks and standards from learnings.
• Own brand measurement and reporting with stakeholders.

Skills

Brand marketing leadership

Campaign management

Cross-functional collaboration

Data-driven decision making

Partner marketing

Job description

Affirm is a remote-first company in Canada reinventing credit. We are seeking a Brand Manager to translate business priorities into campaigns that shift perception and drive measurable demand.

You’ll own campaign strategy from brief through launch, aligning partners, sharpening priorities, and ensuring every expression strengthens the Affirm brand. You’ll bring 8–10 years in brand marketing, experience managing full campaigns in agency and in-house settings, and a track record of building brand