Brand & Broadcast Creative Director

Wisconsin Broadcasters Association; Eau Claire (WI); On-site; USD 70,000 - 90,000; Full time

Job summary

WEAU-TV/Gray Media in Eau Claire, WI, seeks a Creative Services Manager to lead the department responsible for promotion, branding, and station partnerships. You will meet clients, present recommendations, and supervise on-air and digital media campaigns.

The role requires a 4-year degree (or equivalent) and 3+ years of management, with a strong writing background and solid lighting/visual skills. A leadership mindset and ability to train staff are essential.

Qualifications

• 4-year degree or equivalent combination of education and work-related experience.
• 3+ years of management experience.
• Strong writing background and knowledge of lighting.
• Ability to lead and train Creative Services staff.
• Experience with on-air, digital and outside media production.

Responsibilities

• Develop and supervise on-air, digital and outside media for promotion and imaging.
• Create marketing plans with research and cross-department collaboration.
• Prepare and manage department budget.
• Produce media releases and liaison with outside media.
• Quality control of news, promo, and marketing content.
• Provide training and guidance to the Creative Services team.

Skills

Leadership

Time management

Writing

Presentation

Education

Bachelor’s degree or equivalent in relevant field

Tools

Adobe Creative Suite

FAA Part 107 Drone Certification

Cameras (Canon/Sony)

DJI drone equipment

Job description

WEAU-TV/Gray Media in Eau Claire, WI, seeks a Creative Services Manager to lead the department responsible for promotion, branding, and station partnerships. You will meet clients, present recommendations, and supervise on-air and digital media campaigns.

The role requires a 4-year degree (or equivalent) and 3+ years of management, with a strong writing background and solid lighting/visual skills. A leadership mindset and ability to train staff are essential.