Brand Art Director – Visual Identity & Campaigns

Conagra Brands; Chicago (IL); On-site; USD 64,000 - 95,000; Full time

Benefits offered by this job

Health plans

401(k) matching

Stock purchase plan

Tuition reimbursement

Flexible work schedules

Job summary

Conagra Brands is seeking a hands-on Designer to build brand visuals and original assets for marketing campaigns across multiple channels. You will translate briefs into strategically grounded concepts, develop mood boards and style guides, and bring brand systems to life across retail, digital, and social platforms.

You will collaborate with cross-functional partners, contribute to photography and video initiatives, and help deliver high-quality, scalable creative assets while staying current

Qualifications

• Bachelor's degree required.
• 2+ years of design or art direction experience within an agency or in-house creative team.
• Experience translating brand audits, creative briefs, consumer insights, and performance data into strategically grounded, executable creative ideas.
• Strong understanding of brand systems and the importance of consistency across consumer touchpoints.
• Demonstrated expertise designing for digital and social platforms using Adobe Illustrator, Adobe Express, Photoshop, InDesign, and Canva.
• Interest in generative AI and emerging creative technologies; experience with tools such as ChatGPT, Adobe Firefly, Midjourney, or similar platforms.
• Experience supporting photography and video productions from preparation through production.
• Strong attention to detail and project management skills with a collaborative, team-first mindset.
• Passion for brand design, particularly within the food and consumer packaged goods industries.

Responsibilities

• Translate briefs, business goals, and consumer insights into strategically grounded creative concepts that build brand awareness, engagement, sales, and conversion.
• Develop ideas from concept through final execution, creating mood boards, storyboards, style guides, and presentations that clearly communicate the creative vision.
• Bring established brand systems to life across retail, shopper marketing, e-commerce, digital, social, web, and content platforms.
• Design scalable campaign toolkits and production-ready materials, including advertising, retail creative, digital and social assets, and on-screen graphics.
• Support and help direct photography, video, and content initiatives from pre-production and on-set collaboration through post-production, while creating and editing social content for digital and social channels.
• Partner with designers, strategists, marketers, and production teams to deliver cohesive, high-quality work across channels and formats.
• Apply strong creative judgment, attention to detail, and an understanding of the consumer packaged goods landscape to produce relevant and commercially effective work.
• Explore emerging creative tools and technologies, including generative AI, and occasionally participate on camera when concepts require it.
• Manage multiple projects, timelines, feedback cycles, and deliverables from concept through completion.
• Present creative concepts and visual solutions clearly to internal partners and stakeholders.

Skills

Brand design

Art direction

Digital design

Collaboration

Education

Bachelor's degree

Tools

Adobe Illustrator

Adobe Express

Photoshop

InDesign

Canva

ChatGPT

Adobe Firefly

Midjourney

Job description

Conagra Brands is seeking a hands-on Designer to build brand visuals and original assets for marketing campaigns across multiple channels. You will translate briefs into strategically grounded concepts, develop mood boards and style guides, and bring brand systems to life across retail, digital, and social platforms.

You will collaborate with cross-functional partners, contribute to photography and video initiatives, and help deliver high-quality, scalable creative assets while staying current